RETIRED 55+ BOOMERS @ EMAIL ADDRESS Email List

BOOMER NATION = BORN 1948-1964

The Retired 55+ Boomers @ Email Address enjoy their relaxed, no worries lifestyle.  They have the time and the money to now pursue all the items left unchecked on their “things to do” when I retire list. They are open to receiving offers from insurance companies for Term Life insurance, supplemental insurance and so on. This new “generation” of seniors is very computer savvy and is using the Internet to book travel, research products and services before they buy and even getting on the Social Networking bandwagon. They love using the Internet to stay in touch with family and friends. This file has been overlaid with transactional data from a major electronic credit card processor and we know that they have all used their credit cards within the last 30 days. The Retired 55+ Boomers @ Email Address are connected, direct mail/e-mail responsive and are using their credit cards actively for all types of purchases!

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