SUMMARY: The Casual Living Publication Subscribers list connects marketers with retail owners, catalogers, managers, directors, manufacturers, designers, and buyers in the outdoor furnishings industry. Casual Living keeps industry professionals current on outdoor living trends, products, industry data, retail strategies, design, and more. Subscribers need products and services ranging from marketing strategies to store display for efficient operation.
Subscriber Stats
- Average age 52
- Over 59% C-level management
- Outdoor market annual revenue: $7 billion
- Product categories: exterior fabrics, outdoor dining, chaise lounge, umbrellas, outdoor lighting, firepits, bbq grills, spas, garden decor
Subscriber Profile:
Casual Living is a print and digital platform that brings its readers the most comprehensive coverage on casual and outdoor entertaining products, business developments, and marketing expertise. This reader audience includes professionals from furniture stores, pool and patio stores, garden centers, home centers, hardware stores, catalog companies, and hospitality industry. They cater to consumers who want to extend their living spaces to the outdoors where they can relax with family and entertain friends. Consumers will buy merchandise to enjoy around the pool, accessorize a garden, furnish patios, decorate exteriors, and cook outdoors. Retailers ensure their brick-and-mortar stores are appealing to shoppers and often sell merchandise online through e-commerce platforms. With this list, reach subscribers needing products that provide comfort and stand up to weather, acquire and retain customers, and increase revenue.
Purchase products: Industry publications, mobile devices, computers, electronics, manufacturing equipment, fade-resistant fabrics, display racks, surveillance cameras, POS equipment, inventory storage, lighting, employee uniforms, packaging supplies, design software, office supplies, and business wear.
List Purchasers: Publishers, wholesalers, lending institutions, continuing education providers, office supply providers, staff agencies, equipment providers, eco-friendly product suppliers, insurance providers, logistics, packagers, legal advisors, tradeshow coordinators, and credit card issuers.
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