|
COUNTS THROUGH 04/28/2025 |
|
|
1,950,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
275,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
825,000 |
3 MONTH HOTLINE |
+
$10.00/M
|
1,650,000 |
6 MONTH HOTLINE |
+
$5.00/M
|
3,300,000 |
LAST 12 MONTHS |
|
|
When the I’m My Own Boss business opportunity seekers finally settle on a business opportunity that is right for them, they start buying all the products and services any new company needs. Many of the business opportunities that are the most attractive require a sizeable investment on the consumer’s part. They are buying what they need to make their business’s opening a success and this involves merchant services, stationery, and office equipment and so on. Reaching these consumers using the method of communication they prefer is easy when using this file. We’ve combined all of our direct response databases and you can now select or segment the file in many ways.
An important factor about these consumers is they have all used their credit cards within the last 30 days. Now that they are a part of a large lifestyle Masterfile that has been built using both offline and online direct response sources it gives mailers many other options. Once these sources were combined, we were able to learn up to 3-14 different attributes about each individual. Select the I’m My Own Boss segment or call to find out how to license the entire database!
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|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
60% FEMALE 40% MALE |
|
AGE |
$5.00/M |
ETHNICITY |
$10.00/M |
GENDER |
$5.00/M |
GEO |
$5.00/M |
INCOME |
$5.00/M |
MONTHLY HOTLINE |
$20.00/M |
PHONES |
$20.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
4-UP CHESHIRE |
NO CHARGE |
4-UP P/S LABELS |
$10.00/M |
DISK / CD-ROM |
$50.00/F |
EMAIL / FTP |
$50.00/F |
NTH NAME |
NO CHARGE |
ZIP + 4 |
NO CHARGE |
ZIP TAPE SET-UP |
$5.00/M |
|