|
COUNTS THROUGH 10/28/2025 |
|
|
| 3,800,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 300,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 900,000 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 1,800,000 |
6 MONTH HOTLINE |
+
$5.00/M
|
| 3,600,000 |
12 MONTH HOTLINE |
|
|
|
|
The Comparison Shoppers – Best Price Wins consumers seek out the best possible price to buy whatever it is that they need. They use direct mail, the Internet, Retail, and more before they make their final decision to buy. This file is made up of active buyers who look for a good value, but they don’t compromise on quality. Reaching these consumers in the method of communication they prefer is easy when using this file. We’ve combined all of our direct response databases and you can now select or segment the file in many ways.
An important factor about these consumers is they have all used their credit cards within the last 30 days. Now that they are a part of a large lifestyle Masterfile that has been built using both offline and online direct response sources it gives mailers many other options. Once these sources were combined, we were able to learn up to 3-14 different attributes about each individual. Select the Comparison Shoppers – Best Price Wins segment or call to find out how to license the entire database!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
60% FEMALE 40% MALE |
|
|
| AGE |
$5.00/M |
| ETHNICITY |
$10.00/M |
| GENDER |
$5.00/M |
| GEO |
$5.00/M |
| INCOME |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| PHONES |
$20.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| 4-UP CHESHIRE |
NO CHARGE |
| 4-UP P/S LABELS |
$10.00/M |
| DISK / CD-ROM |
$50.00/F |
| EMAIL / FTP |
$50.00/F |
| NTH NAME |
NO CHARGE |
| ZIP + 4 |
NO CHARGE |
| ZIP TAPE SET-UP |
$5.00/M |
|