Old News Mailing List

Containing articles of historical topics ranging in time from the fifth century B.C. to the 1940s, this tabloid-sized publication is published by Susquehanna Times & Magazine, Inc. six times a year. Old News readers are passionate about history, but they are much more than history buffs; they have many interests and hobbies. This primarily male audience is responsive to collectible, publishing and fundraising offers.

SEGMENTS COUNTS THROUGH 09/30/2019
9,000 TOTAL UNIVERSE / BASE RATE $105.00/M
 6,500 MALE SUBSCRIBERS     + $5.00/M
 1,800 FEMALE SUBSCRIBERS     + $5.00/M
  CATALOG RATE     $80.00/M
  FUNDRAISER RATE     $75.00/M
DESCRIPTION

Published by Susquehanna Times & Magazine, Inc.

 

This tabloid-sized publication contains articles of historical topics ranging in time from the fifth century B.C. to the 1940s.

"History told in tight, swift narratives. . . . this odd "newspaper" provides nuggets of old news from every corner of Western Civilization, changing historical events into great stories of remarkable people" according to Lycos Top 5%. The New York Times says, "Old News proves far livelier than history." It's this fresh take to history that attracts baby boomers that are well-informed and love to read.

 

Old News readers are passionate about history, but they are much more than history buffs; they have many interests and hobbies.

**Average Age 57**

 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 24% FEMALE 59% MALE  
SELECTS
GENDER/SEX   $8.00/M
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $75.00/F
FTP  $75.00/F
RELATED LISTS
SMITHSONIAN MAGAZINE
LAPHAM’S QUARTERLY
AMERICAN BATTLEFIELD TRUST
NATURAL HISTORY MAGAZINE
ARCHAEOLOGY MAGAZINE
CURRENT WORLD ARCHAEOLOGY MAGAZINE
THE SATURDAY EVENING POST
BBC HISTORY MAGAZINE
HISTORY TODAY
FRIENDS OF THE SMITHSONIAN