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These individuals have responded to actual tobacco promotions, and have reported cigarette brand preferences, which is selectable on most records. This database is re-built on completion of each campaign, ensuring the highest possible level of accuracy in reaching current smokers. Target within this responsive audience by direct mail, phone or e-mail.
Usage includes tobacco, health publications, online, personal services, and more.
McGrail Media is a customer acquisition, retention and growth database marketing services provider. We are defined by our passion for results, driven by our experience and creativity in building profitable, lasting markets together with our clients. |
