GEN Y MASTERFILE Mailing List

This unique database represents the Gen Y generation and their parents. These individuals are currently in their teenage/early adult years, the most influential period in their lives. They are easily swayed by fashion, pop culture and, specifically, by their peers. These prospects, soon to be the strongest purchasing power in America, also have the ability to talk their parents into buying them today's must- have products needed to stay up-to-date with what's cool and what's in. They are interested in products such as technology, fashion, music, sport apparel and memorabilia, credit cards and more.

SEGMENTS COUNTS THROUGH 03/05/2024
9,343,443 TOTAL UNIVERSE / BASE RATE $100.00/M
 10,000 MINIMUM EMAIL ORDER     $145.00/M
 5,000 MINIMUM POSTAL ORDER     $100.00/M
  AGE     + $10.00/M
  HOUSEHOLD INCOME     + $10.00/M
  GENDER     + $10.00/M
  ETHNICITY (ALL ORDERS)     + $10.00/M
  PRESENCE OF CHILDREN     + $10.00/M
  LIFESTYLE SELECT (ALL ORDERS)     + $10.00/M
  MAIL ORDER BUYERS     + $20.00/M
  MARITAL STATUS     + $10.00/M
DESCRIPTION
listGraphic

This unique database represents the Gen Y
generation and their parents. These individuals
are currently in their teenage/early adult
years, the most influential period in their
lives. They are easily swayed by fashion, pop
culture and, specifically, by their peers. These
prospects, soon to be the strongest purchasing
power in America, also have the ability to talk
their parents into buying them today's must-
have products needed to stay up-to-date with
what's cool and what's in. They are interested
in products such as technology, fashion, music,
sport apparel and memorabilia, credit cards and
more.

Add'l Selects:
Cell Phone Users/Types
College Students
High School Students
Music
Social Networking
Sports
Text Messaging

100% Opt-in CAN SPAM compliant

Tracking includes delivered, opens, clicks for
all links.

Reuse and net name are available.

Full copy and creative is due 3 - 5 business
days prior to testing, once tests are approved
launch date will be as determined.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List  
SOURCE: MULTI-SOURCE, COMPILED LISTS 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
SELECTS
ADDRESSING
KEY CODING  
CD-ROM (FLAT FEE)  $50.00/L
MODEM/FTP/BBS (FLAT FEE)  $50.00/L
REUSE  
SPLIT RUN  
SPLIT RUN (FLAT FEE)  
SUPPRESSION (FLAT FEE)  $275.00/L
TRANSMISSION (FLAT FEE)  $250.00/L
RELATED LISTS
CONSUMER CENTRIC COLLEGE STUDENTS AT HOME ADDRESS
FOOD FRIENDS AND FAMILY MASTERFILE
CONSUMER CENTRIC MASTERFILE
MILLENNIALS
BABYNTOTS MASTERFILE
OPT-IN EMAIL CONSUMERS DATABASE BY MARIGOLD
STUDENT DEN MASTERFILE
BETTER HOMES AND GARDENS
CONSUMER CENTRIC PAINTING ENTHUSIASTS
GEN Y GAMERS