|
COUNTS THROUGH 05/02/2025 |
|
|
| 6,685,842 |
TOTAL UNIVERSE / BASE RATE |
$65.00/M |
| 3,223,978 |
PHONE |
+
$10.00/M
|
| 4,896,344 |
EMAIL |
+
$45.00/M
|
|
|
|
The market for children’s products and games is huge – in the age of technology, there are millions of items desired by kids today. Parents are making purchases online and in stores for birthdays, holidays, and any day. These consumers are always searching for the newest game and the best deals, and are looking for coupons, discounts, and promotions. These responsive consumers have provided demographic information and enjoy receiving offers about what is on the shelves or online and what will be available soon.
Recommended Usage
This list would be ideal for children's apparel, credit card offers, education, entertainment, family travel, game consoles and video games, kids’ books & magazines, toys, and much more.
Consider the Facts:
- In 2016, the retail sales revenue for toys in the U.S. was about $20.4 billion in the U.S.
- Generation Z is comprised of about 61.2 million toddlers to teens ages 14 and under
How Our Data is Compiled
Our Children’s Games & Product Buyers Mailing List is derived from a multitude of public and proprietary feeds both online and offline including: surveys, self-reported individuals, and previous memberships/ purchase history. When you use our data, you are guaranteed accuracy and deliverability. Our compilation team processes the entire database against the National Change of Address (NCOA) file monthly. The list is also CASS certified to ensure further accuracy.
Popular Selections
Age
Child’s Age
Geography
Home Owner
Income
Amount Purchased
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MEMBERSHIP, DIRECT RESPONSE, WARRANTY CARD, CATALOG, CREDIT CARDS, RETAIL/POP, TELEMARKETING, MASTERFILE ENHANCED, INTERNET/ON-LINE, LIFESTYLE QUESTIONNAIRE, BUYERS, PUBLICATIONS, COUPON, REBATE, MULTI SOURCED, OPT-IN E-MAIL, COMPILED LISTS |
| PRIVACY: |
OPT-IN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE |
$5.00/M |
| AMOUNT PURCHASED |
$15.00/M |
| CHILDS AGE |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOME OWNER |
$10.00/M |
| INCOME SELECT |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$0.00/M |
| A/B SPLIT |
$100.00/F |
| CARRIER ROUTE |
|
| CD ROM |
$75.00/F |
| EMAIL |
$50.00/F |
| HTML CREATIVE |
$395.00/F |
| NTH NAME |
|
| RUN CHARGE |
$10.00/M |
| ZIP + 4 |
|
|
