|
COUNTS THROUGH 07/28/2025 |
|
|
| 3,600,000 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
| 300,000 |
AVERAGE MONTHLY HOTLINE |
+
$20.00/M
|
| 900,000 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 1,800,000 |
6 MONTH HOTLINE |
+
$5.00/M
|
|
|
|
The consumers here have gone online to seek help from the overwhelming credit crunch they are experiencing. Banks are lowering or closing their credit lines, their credit card interest rates are rising and they know if they don’t act now, the consequences could be devastating. There is hope and the consumers who make up the Debt Eraser file are a ready audience eager to explore the options available to them.
The Debt Eraser consumers are perfect prospects for credit card balance transfer programs, debt consolidation and restructuring offers, financial counseling, loan modification and other financial offers. |
|
| POPULARITY: |
 98 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
35% FEMALE 65% MALE |
|
|
| 1 MONTH HOTLINE |
$20.00/M |
| 3 MONTH HOTLINE |
$10.00/M |
| 6 MONTH HOTLINE |
$5.00/M |
| AGE |
$5.00/M |
| ETHNIC/ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| INCOME SELECT |
$5.00/M |
| PHONE NUMBER |
$20.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| 4-UP CHESIRE |
NO CHARGE |
| 4-UP P/S LABELS |
$10.00/M |
| CD ROM |
$50.00/F |
| DISKETTE |
$50.00/F |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
| NTH NAME |
NO CHARGE |
| ZIP + 4 |
NO CHARGE |
| ZIP TAPE SET-UP |
$5.00/M |
|
