|
COUNTS THROUGH 04/28/2025 |
|
|
2,115,000 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
155,000 |
AVERAGE MONTHLY HOTLINE |
+
$20.00/M
|
465,000 |
3 MONTH HOTLINE |
+
$10.00/M
|
930,000 |
6 MONTH HOTLINE |
+
$5.00/M
|
|
The Yesteryear’s Classic Collectible Buyers search high and low to find that special collectible that will be the perfect start or addition to their collections. They search the collectible markets for old soda bottle type memorabilia, minted or nostalgic coins, classic science fiction “B” movie/TV collectibles, and Die cast vintage automobiles, toys, planes or train collectibles. Whether they spend $1.00 or $100.00 to acquire the item they seek, they consider it money well spent. And spend they do!
Thanks to the baby boomers, the collectibles market has grown significantly over the last several years. Recently, nostalgia for the 50’s, 60, and 70’s has grown in popularity due to the aging boomer population.
The Yesteryear’s Classic Collectible Buyers subscribe to magazines, buy books and belong to clubs devoted to their collectible interest. The consumers here should find the following offers of strong interest:
SUGGESTED USAGE:
|
Consumer Offers
|
|
Credit Card Offers
|
|
Book & Magazine Offers
|
|
Art & Antiques
|
|
Internet
|
|
Auction Houses
|
|
Personal Computers & Electronics
|
|
Stamp Collecting
|
|
|
POPULARITY: |
97 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED, INTERNET, DIRECT MAIL, CATALOG BUYERS |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
50% FEMALE 50% MALE |
SPENDING: |
$75.00 AVERAGE ORDER |
|
1 MONTH HOTLINE |
$20.00/M |
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$5.00/M |
AGE |
$5.00/M |
ETHNIC/ETHNICITY |
$10.00/M |
GENDER/SEX |
$5.00/M |
GEO/GEOGRAPHICAL |
$5.00/M |
INCOME SELECT |
$5.00/M |
PHONE NUMBER |
$20.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
4-UP CHESHIRE LABELS |
NO CHARGE |
4-UP P/S LABELS |
$10.00/M |
CD ROM |
$50.00/F |
DISKETTE |
$50.00/F |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
NTH NAME |
NO CHARGE |
ZIP + 4 |
NO CHARGE |
ZIP TAPE SET-UP |
$5.00/M |
|