|
COUNTS THROUGH 10/01/2025 |
|
|
19,674,401 |
TOTAL UNIVERSE / BASE RATE |
$50.00/M |
|
GENDER |
|
|
ONLINE SHOPPER |
|
|
CATALOG BUYER |
|
|
BOOK CLUB MEMBER |
|
|
MYSTERY |
|
|
FICTION |
|
|
NON FICTION |
|
|
POLITICAL |
|
|
SCIENCE FICTION |
|
|
SPORTS |
|
|
BIOGRAPHY |
|
|
AUTOBIOGRAPHY |
|
|
COOKING |
|
|
CHILDRENS |
|
|
RELIGION |
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|
The Avid Readers list is comprised of consumers who frequently purchase books and magazines and enjoying reading during their spare time. These individuals include bookworks, leisurely readers and everyone in between. Many of these consumers are loyal to a specific author or genre and are quick to go out and purchase the new release of a book or the latest edition of a magazine through the internet, mail order or retail locations. |
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MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, MASTERFILE ENHANCED, BUYERS, INTERNET/ON-LINE |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
59% FEMALE 41% MALE |
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
CD ROM |
|
EMAIL |
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|