FIRST IN New Movers AWI Mailing List

Being first in the mailbox is key to a winning strategy with AWI's New Movers. On average 13% of U.S. households move every year. These folks need more of just about everything from catalog merchandise to financial products.

SEGMENTS COUNTS THROUGH 10/01/2023
3,452,452 TOTAL UNIVERSE / BASE RATE $90.00/M
 351,175 MONTHLY HOTLINE     + $10.00/M
 98,112 WEEKLY HOTLINE     + $15.00/M
DESCRIPTION

Being first in the mailbox is key to a winning strategy with new movers. On average 13% of U.S. households move every year.  These folks need more of just about everything from catalog merchandise to financial products. These consumers are active, ready to buy and often they become a customer for life. FIRST IN is the most complete source of inhabited new construction homes and previously unoccupied homes on the market. Typical user feed back is “…invaluable source for unique new mover addresses not found on other new mover databases,” “…identifies 30% to 40% more unique addresses than other sources,”, “…out performed every other file in the mail plan.”

 

FIRST IN New Movers is a unique source of new movers offers unmatched uniques, freshness and outstanding coverage. Having just moved, this is a prime audience for a variety of offers such as home furnishings, home improvements, electronics, home services and much more! Updated weekly, only movers into addresses of newly constructed residences and resell homes make it onto this list. Developed using postal intelligence and powered by Valassis’ unique patent-pending technology.

 

AWI’s FIRST IN New Movers offers monthly or weekly hotlines and other key demographic selects. Counts are updated weekly and published quarterly. Please inquire about usage.

 

Send your offer today and visit Andrews Wharton for a complete list of service lines and other excellent list options!

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: COMPILED LISTS, DIRECT REPORTED 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
AGE   $5.00/M
GEO/GEOGRAPHICAL   $5.00/M
INCOME   $5.00/M
MONTHLY HOTLINE   $10.00/M
PRESENCE OF CHILD   $10.00/M
RENTER   $10.00/M
WEEKLY HOTLINE   $15.00/M
ADDRESSING
KEY CODING  PLEASE INQUIRE
EMAIL  $50.00/F
FTP  $50.00/F
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