Double Income No Kids Mailing List

The Double Income No Kids file is comprised of individuals who have opted in to receive special offers and promotions based upon their interest area and have the dispensable time and income to take advantage of all that captures their eye. Travel and Entertainment offers are particularly popular offers extended to individuals in this group.

SEGMENTS COUNTS THROUGH 07/01/2025
6,327,114 TOTAL UNIVERSE / BASE RATE $100.00/M
 3,794,066 HHI INCOME $100,000 +     $100.00/M
 1,096,144 HHI INCOME $150,000 +     $100.00/M
 4,156,492 HOME OWNER     $100.00/M
 1,005,337 BOAT OWNER     $100.00/M
 788,901 VACATION HOME OWNER     $100.00/M
DESCRIPTION
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The Double Income No Kids file is comprised of individuals who have opted in to receive special offers and promotions based upon their interest area and have the dispensable time and income to take advantage of all that captures their eye.  This file consists of active online and mail order shoppers that have responded to multiple offers and that have shown confidence in spending money.  This list provides a perfect vehicle for all of your online and direct mail initiatives. 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: COMPILED LISTS, INTERNET/ON-LINE 
PRIVACY: CONFIRMED OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
1 MONTH HOTLINE   
12 MONTH HOTLINE   
13 - 18 MONTH HOTLINE   
13 - 24 MONTH HOTLINE   
18 MONTH HOTLINE   
24 MONTH HOTLINE   
3 MONTH HOTLINE   
4 - 6 MONTH HOTLINE   
6 MONTH HOTLINE   
7 - 12 MONTH HOTLINE   
AGE   
AGE RANGE   
AREA CODE   
DATE OF BIRTH   
DEMOGRAPHIC   
ETHNIC/ETHNICITY   
GENDER/SEX   
HOME OWNER   
HOTLINE   
HOUSEHOLD INCOME   
INCOME RANGE   
INCOME SELECT   
LIFESTYLE   
MARITAL STATUS   
NET WORTH   
PHONE NUMBER   
RECENCY   
RELIGION/RELIGIOUS   
RENTER   
SCF   
SPOKEN LANGUAGE   
STATE   
WEEKLY/BI-WEEKLY HOTLINE   
YEAR   
ZIP   
ADDRESSING
KEY CODING  NOT AVAILABLE
DISKETTE  
EMAIL  
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