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These consumers have purchased products for themselves, as well as their homes, children, families and friends. They enjoy making purchases through the mail and are confident in using their credit cards to make these purchases.
These consumers purchase a variety of products including clothes, shoes, home decor, children's products, health and beauty products, furniture, appliances, decorations, party supplies, crafts, wedding supplies, gifts, catalogs, magazines, jewelry, books, music, pet supplies and more. They spend their discretionary income of all dollar amounts to get the products and services that meet their needs. |
