|
COUNTS THROUGH 10/28/2025 |
|
|
| 3,000,000 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
| 225,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 3,000,000 |
LAST 12 MONTHS |
+
|
|
|
|
Increasingly, men have become more aware of their appearance and are buying clothes for work, play, and formal wear online. They use their catalogs to pick out what they want to buy and then log on to the cataloger’s website. What could be an easier way to shop? They also enjoy searching the web to find specialty sizes and styles. Designers who used to cater solely to the women’s wear market now realize they were missing out on an important market and now have a men’s clothing line.
The Men’s Apparel Emporium consumers are known buyers and enjoy shopping for clothes via the internet. They have opted in to receive offers from 3rd party marketers and should welcome targeted mailings that cater to their interests.
SUGGESTED USAGE:
- Consumer Offers
- Credit Card Offers
- Book & Magazine Offers
- Catalog Offers
- Internet
- Personal Care Products
- Personal Computers & Electronics
- High End Catalog Offers
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT MAIL / CATALOGS / INFOMERCIALS / TELEMARKE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
100% MALE |
| SPENDING: |
$75.00 AVERAGE ORDER |
|
|
| AGE |
$5.00/M |
| INCOME |
$5.00/M |
| INTEREST |
$10.00/M |
| PHONES |
$20.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| STATES |
$5.00/M |
| ZIPCODE/SCF |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| 4-UP CHESIRE |
NO CHARGE |
| 4-UP P/S LABELS |
$10.00/M |
| DISK/CD-ROM |
$25.00/F |
| EMAIL |
$50.00/F |
| KEYCODING |
$2.50/M |
| ZIP TAPE SETUP |
$5.00/M |
|
