Baby Boomers Club Members Mailing List

These active adults are paid members of an online ezine designed specifically for the 46-63 age group. Hot topics include healthy lifestyle, exercise, time management, travel & leisure activities, holistic medicine, living green and organic, family, relationships, investing, retirement planning, and saving for college. These active adults are in need of more products and services than any other group. They are always searching for the best resources for all of their ventures whether it be investing, traveling, living green or working on their careers. Demographics: Average HHI is $80K, 85% work full time, and 52% have children at home.

SEGMENTS COUNTS THROUGH 05/01/2025
523,485 TOTAL UNIVERSE / BASE RATE $65.00/M
 42,000 MONTHLY BABY BOOMERS (AVERAGE)     + $5.00/M
 127,398 3 MONTH BABY BOOMERS     + $5.00/M
 262,502 6 MONTH BABY BOOMERS     + $5.00/M
DESCRIPTION

These active adults are paid members of an online ezine designed specifically for the 46-63 age group. Hot topics include healthy lifestyle, exercise, time management, travel & leisure activities, holistic medicine, living green and organic, family, relationships, investing, retirement planning, and saving for college. These active adults are in need of more products and services than any other group. They are always searching for the best resources for all of their ventures whether it be investing, traveling, living green or working on their careers. Demographics: Average HHI is $80K, 85% work full time, and 52% have children at home.

Recommended Usage: Apparel Catalogs, Accessory Catalogs, Domestic and International Travel offers, Timeshares, Luxury Vacation Rentals, Real Estate, Insurance, Investments, Golf Equipment, Golf Apparel, Golf Vacations, Magazine Subscriptions, Health Offers, Exercise Equipment, Electronics, Music, Credit Card Rewards, Fundraising to Health, Political, Humanitarian, Children, Animal and Environmental causes, Sports, Financial Seminars, Hobbies, Home Décor, Food and Cuisine, Outdoor and Recreational.

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: PAID SUBSCRIBERS TO AN ONLINE EZINE 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
SELECTS
ADDITIONAL SELECTS AVAILABLE   
AGE   $5.00/M
BOOK BUYERS   $10.00/M
COLLECTING   $10.00/M
COMPUTER OWNERS   $10.00/M
CREDIT CARD BUYERS   $5.00/M
DONORS (BY TYPE)   $10.00/M
ETHNICITY   $5.00/M
FISHING   $10.00/M
FITNESS   $10.00/M
GENDER/SEX   $5.00/M
GOLFERS   $10.00/M
GRANDPARENTS   $5.00/M
HEALTH   $10.00/M
HI-TECH/ELECTRONICS   $10.00/M
HIGH TICKET MERCH.   $10.00/M
HOBBIES   $10.00/M
HOME OWNER   $5.00/M
HUNTING   $10.00/M
INCOME SELECT   $5.00/M
INVESTORS   $10.00/M
LOW TICKET MERCH.   $10.00/M
MAIL ORDER BUYERS   $10.00/M
MARITAL STATUS   $5.00/M
PET OWNERS   $10.00/M
POLITICAL PARTY   $10.00/M
PRESENCE OF CHILDREN   $5.00/M
RELIGION   $5.00/M
RENTERS   $5.00/M
SCF   $5.00/M
STATE   $5.00/M
SUBSCRIBERS   $10.00/M
SWEEPSTAKES   $10.00/M
TRAVELERS   $10.00/M
VETERANS   $5.00/M
ZIP   $5.00/M
ADDRESSING
KEY CODING  $2.50/M
EMAIL  $35.00/F
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