Yacht and Boat Owners Mailing List

A comprehensive file of boat owners throughout the United States. Each record includes a variety of information including make, length, propulsion type, hull material, model year, month/year purchased, and boat type. All data has been certified by Statistical Surveys, Inc.

SEGMENTS COUNTS THROUGH 05/01/2013
2,649,221 TOTAL UNIVERSE / BASE RATE $85.00/M
 2,649,221 BOAT TYPE     NO CHARGE
 2,649,221 PROPULSION     NO CHARGE
 2,649,221 MODEL YEAR     NO CHARGE
 2,649,221 MANUFACTURER     NO CHARGE
  ONE X USE 1 TO 100M     $85.00/M
  ONE X USE 100M TO 250M     $70.00/M
  ONE X USE OVER 250M     $65.00/M
  UNLIMITED USE FOR ONE YEAR     $150.00/M
  SELECTS-SEGMT. DATA APPENDING     $25.00/M
 780,000 EMAIL APPENDS (MATCHES ONLY)     $180.00/M
 780,000 PERMISSION BASED EMAILS     $180.00/M
  INCOME APPENDS     $40.00/M
  AGE APPENDS     $40.00/M
  CHILDREN IN HH APPENDS     $40.00/M
  PERSONICX CODING SET-UP FEE     $150.00/M
  GEO CODING AND MAPPING OF DATA RECORDS     $300.00/M
DESCRIPTION
listGraphic

 

BOAT OWNERS and MARINE DATABASE . . .

   

MAJOR APPLICATIONS

·   Boat Accessories and Products

·   Boat Repair Services

·   Emergency Services

·   Magazine Subscriptions

·   Marina/Dry-Dock Storage

·   Sporting Goods

·   Travel and many more!

 

SOURCE

The Boat Owners Database is updated quarterly and is built from state registration data, Coast Guard documentation, and numerous proprietary sources.

 

 

GEOCODING AND MAPPING

 

This pricing is in addition to the mail data pull and includes geocoding and mapping records and selecting records that fall into a specified area, that can be determined by a given mileage from a location, a given mail quantity, a delineated trade area, or other criteria.

 

PERSONICX CODING

PERSONICX Lifestyle codes are used to target mailing records (applied after other selection criteria). The appropriate PERSONICX  codes are selected based on modeling or segment descriptions. TMT modeling to target mailings based on PERSONICX are priced on a project basis.

 

 

PERSONICX  coding set-up fee:               $150

Select by PERSONICX codes:              $10/M

Append data w/PERSONICX coding:      $38/M

Geo coding and mapping of data records: $300

 

 

 

ENHANCEMENT

Data from the Boat Owner Database is available to enhance your house file.  Please contact your Target Marketing Technologies representative for additional details.
ORDERING INSTRUCTIONS
MARKET: BUSINESS AND CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, BUYERS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
SELECTS
APPEND DATA W/PERSONICX CODING   $38.00/M
BOAT LENGHTS OF 5 TO 150 FEET   NO CHARGE
MANUFACTURER BRANDS (1881 MAKES)   NO CHARGE
MODEL YEARS 1996 THROUGH 201296   NO CHARGE
PERSONICX CODES   $10.00/M
STATE   NO CHARGE
ADDRESSING
KEY CODING  PLEASE INQUIRE
CD ROM  $3.50/F
EMAIL  NO CHARGE
SHIPPING  $2.50/F
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