This high-performance list is comprised of Subscribers to a multitude of well known Parenting Publications. These include periodicals tailored to parents both new and experienced. These mothers and fathers devote a great deal of their energy to their happy families. They have a fair amount of discretionary income and use it to ensure their children have the finer things in life.
This file has been overlaid with over 100 response segments covering all characteristics of how these consumers live, what they spend their money on, and what hobbies and interests they pursue.
This database has played a vital role in the success of many successful Direct Marketing campaigns.
These individuals are excellent prospects for all types of consumer offers including magazine subscriptions, education, insurance, travel, real estate, health & fitness and much, much more. |