|
COUNTS THROUGH 01/31/2025 |
|
|
2,444,761 |
TOTAL UNIVERSE / BASE RATE |
$70.00/M |
2,444,761 |
12 MONTH HOBBY HOUSEHOLDS |
$70.00/M
|
265,113 |
12 MONTH BICYCLING |
+
$10.00/M
|
626,299 |
12 MONTH BIRD WATCHING |
+
$10.00/M
|
489,076 |
12 MONTH BOATING/ SAILING |
+
$10.00/M
|
349,564 |
12 MONTH CAMPING/ HIKING |
+
$10.00/M
|
434,592 |
12 MONTH FISHING |
+
$10.00/M
|
294,208 |
12 MONTH GARDENING |
+
$10.00/M
|
438,112 |
12 MONTH GOLF |
+
$10.00/M
|
359,246 |
12 MONTH KNITTING/ QUILTING |
+
$10.00/M
|
371,517 |
12 MONTH NEEDLECRAFT/ SEWING |
+
$10.00/M
|
782,309 |
12 MONTH PHYSICAL FITNESS |
+
$10.00/M
|
398,286 |
12 MONTH PHOTOGRAPHY |
+
$10.00/M
|
569,341 |
12 MONTH RACING ENTHUSIAST |
+
$10.00/M
|
253,222 |
12 MONTH SCRAPBOOKING |
+
$10.00/M
|
195,168 |
12 MONTH SKIING SNOW OR WATER |
+
$10.00/M
|
564,007 |
12 MONTH TENNIS |
+
$10.00/M
|
1,480,118 |
12 MONTH TV SPORTS FANATICS |
+
$10.00/M
|
385,176 |
12 MONTH WINE APPRECIATION |
+
$10.00/M
|
|
6 MONTH HOTLINE |
+
$5.00/M
|
|
3 MONTH HOTLINE |
+
$10.00/M
|
|
1 MONTH HOTLINE |
+
$15.00/M
|
|
EMAIL ADDRESSES - INQUIRE |
|
|
FILE UPDATES MONTHLY INQUIRE FOR COUNTS |
|
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These consumers spend their precious leisure time by actively participating in their favorite hobbies. Whether it be outdoor sports participation or following baseball, football, NASCAR, basketball or hockey on TV, these enthusiasts are serious about their hobbies.
With an average income of $75,000 and an average age of 40, these busy consumers are always interested in offers that further their knowledge of their favorite hobby. They also purchase equipment, materials, supplies and clothing for their hobby.
Demographic selections available on this file at an additional $15/M include:
Age Credit Card by Type
Income Length of Residence
Gender Presence of Children
PC Owner Children's Age Range
Homeowner Pet Ownership: Dog or Cat
Mail Order Buyer |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, DIRECT RESPONSE |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
40% FEMALE 60% MALE |
|
1 MONTH HOTLINE |
$15.00/M |
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$5.00/M |
AGE |
$15.00/M |
CHILDS AGE RANGE SELECT |
$15.00/M |
CREDIT CARD BY TYPE |
$15.00/M |
DEMOGRAPHIC SELECT |
$15.00/M |
GENDER/SEX |
$15.00/M |
HOME OWNER |
$15.00/M |
INCOME SELECT |
$15.00/M |
LENGTH OF RESIDENCE |
$15.00/M |
MAIL ORDER BUYERS |
$15.00/M |
PC OWNER |
$15.00/M |
PET OWNERSHIP DOG OR CAT |
$15.00/M |
PRESENCE OF CHILDREN |
$15.00/M |
SCF |
$6.00/M |
STATE |
$6.00/M |
ZIP |
$6.00/M |
ADDRESSING |
KEY CODING |
$2.00/M |
ELECTRONIC DELIVERY |
$50.00/F |
FTP DELIVERY |
$50.00/F |
|