COUNTRY GARDEN - WIND & RAIN - OUTDOOR ENTHUSIASTS Mailing List

The pride of home ownership that the Country Garden – Wind & Rain consumers is demonstrated by having one of the most beautiful lawns and gardens on the block. The consumers here take pride in their gardens as well as the interiors and exteriors of their homes. Their goal is to give that welcoming feeling as you pass by their home and to see the “garden of the month”. They utilize all magazines, mail order catalogs, infomercials and frequent their favorite garden store to purchase the best seeds, plant foods, flowers, lawn art and equipment to maintain their lawns, gardens and back yard escapes. When the annual summer cookout season arrives they are with home grown vegetables, beautiful flowers and trim green lawns. All this makes their homes the best place summer cookout parties. All of these consumers are known monthly buyers with active credit cards. The average age is 40+ and have an income of $50K+

SEGMENTS COUNTS THROUGH 04/28/2025
2,750,000 TOTAL UNIVERSE / BASE RATE $85.00/M
 315,000 MONTHLY HOTLINE     + $20.00/M
 945,000 LAST 3 MONTHS     + $10.00/M
 1,890,000 LAST 6 MONTHS     + $5.00/M
 3,780,000 LAST 12 MONTHS     NO CHARGE
DESCRIPTION

The pride of homeownership by the Country Garden – Wind & Rain consumers is demonstrated by having one of the neatest and most beautiful lawns and gardens on the block. The consumers here take pride in their gardens as well as the interiors and exteriors of their homes. Their goal is to give that welcoming feeling as you pass by their homes and see the “garden of the month”. They utilize all magazines, mail order catalogs, infomercials and frequent their favorite garden store to purchase the best seeds, plant foods, flowers, lawn art and equipment to maintain their lawns, gardens and back yard escapes. When the annual summer cookout season arrives they are well prepared with home grown vegetables, beautiful flowers and trim lawns. All this makes their homes the best place for summer cookout parties. The Country Garden – Wind & Rain consumers are perfect prospects for mail order catalogs, home improvement and gardening magazine offers, credit card offers, online offers and sweepstakes, outdoor power equipment, patio furniture, landscaping, cooking, apparel, and book offers. Average age 40+ / Average Income $50K=

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: MULTI SOURCED, DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 40% FEMALE 60% MALE  
SELECTS
$10+ BUYERS   $5.00/M
$100+ BUYERS   $5.00/M
$20+ BUYERS   $5.00/M
$25+ BUYERS   $5.00/M
$30+ BUYERS   $5.00/M
$40+ BUYERS   $5.00/M
$50+ BUYERS   $5.00/M
$75+ BUYERS   $5.00/M
12 MONTH HOTLINE   NO CHARGE
3 MONTH HOTLINE   $10.00/M
6 MONTH HOTLINE   $5.00/M
AGE   $5.00/M
CHILDS AGE RANGE SELECT   $5.00/M
COUNTY   $5.00/M
CREDIT CARD BUYERS   $5.00/M
DATE OF BIRTH   $5.00/M
DOLLAR SELECT   $5.00/M
DWELLING TYPE   $5.00/M
ETHNICITY   $15.00/M
GENDER/SEX   $5.00/M
GEO   
GEO SELECT   $5.00/M
HOME OWNER   $5.00/M
HOUSEHOLD INCOME SELECT   $5.00/M
INCOME SELECT   $5.00/M
LENGTH OF RESIDENCE   $5.00/M
MAIL ORDER BUYERS   $5.00/M
MARITAL STATUS   $5.00/M
MONTHLY HOTLINE   $20.00/M
NUMBER OF CHILDREN   $5.00/M
ONE NAME PER SITE   $5.00/M
PAID   $5.00/M
PHONE NUMBER   $20.00/M
POSTAL CODE   $5.00/M
PRESENCE OF CHILDREN   $5.00/M
SCF   $5.00/M
STATE   $5.00/M
TEENAGERS (AGES 13-19)   $5.00/M
ZIP   $5.00/M
ADDRESSING
KEY CODING  $5.00/M
CARRIER ROUTE  $5.00/M
CD ROM  $50.00/M
CHESHIRE LABELS  NO CHARGE
DISKETTE  $50.00/M
EMAIL  $50.00/M
FTP  $50.00/M
KEYING  $5.00/M
NTH NAME  NO CHARGE
P/S LABELS  $10.00/M
RUN CHARGE  $10.00/M
ZIP + 4  NO CHARGE
ZIP TAPE  $5.00/M
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