Montgomery Ward Buyers Mailing List

Montgomery Ward buyers are mostly women that buy from the catalog and internet and have $100+ average purchases in home furnishings, linens and textiles, kitchen and home accessories, jewelry and fashion apparel, and electronics. They have an average age of 66, and an average income of $59,000.

SEGMENTS COUNTS THROUGH 06/02/2025
310,205 TOTAL UNIVERSE / BASE RATE $100.00/M
 202,398 12 MONTH BUYERS     + $10.00/M
 122,422 6 MONTH BUYERS     + $15.00/M
 61,820 3 MONTH BUYERS     + $20.00/M
  FUNDRAISING RATE     $75.00/M
DESCRIPTION
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Improving American Homes for more than 140 years, "Montgomery Ward" has been a well-known and trusted brand.  Today, Montgomery Ward offers one-stop shopping for items at affordable prices and continues to provide customers with quality, name-brand products like; Samsung, Rachael Ray, Canon, Keurig and more.

Continuation Usage includes: Home Furnishings, Insurance, Fashion, Credit, General Merchandise, Children's Products, Collectibles, Magazine Publications, Health, Sweepstakes, Travel, Home Security & Gardening.

 

Usage as of 04/01/24:

Beauty Boutique

Brylane Home

Carol Wright Gifts

Dr Leonards Health Care Products

Endurance Warranty Services LLC

Essentials 

FeelGood by Amerimark

Insurance Mailer #1

Insurance Mailer #2

Go Health

Harriet Carter Gifts

Healthy Living

Massey Shoe

MyMediGap

Credit Card Mailer #1

Pharmacy Discount Mailer #1

Sweepstakes Mailer #1

Reimagine Marketing

Roamans

Woman Within
ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD (100%) 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 80% FEMALE 20% MALE  
SELECTS
$100+ BUYERS   $30.00/M
$20+ BUYERS   $10.00/M
$50+ BUYERS   $20.00/M
$80+ BUYERS   $25.00/M
1 MONTH HOTLINE   $25.00/M
3 MONTH HOTLINE   $20.00/M
6 MONTH HOTLINE   $15.00/M
AGE   $15.00/M
CHILDS AGE RANGE SELECT   $15.00/M
ETHNICITY   $15.00/M
GENDER OF CHILD   $15.00/M
GENDER/SEX   $10.00/M
INCOME RANGE   $15.00/M
LENGTH OF RESIDENCE   $15.00/M
LIFESTYLE INTERESTS   $15.00/M
MULTI BUYER   $10.00/M
NEW TO FILE BUYER   $10.00/M
PAYMENT METHOD   $10.00/M
PRESENCE OF CHILDREN   $15.00/M
PRODUCT   $20.00/M
SCF   $5.00/M
STATE   $5.00/M
ZIP   $5.00/M
ZIP +4   NO CHARGE
ADDRESSING
KEY CODING  $0.00/
DMA SUPPRESS  NO CHARGE
EMAIL  $75.00/F
MANUAL ZIP SET UP FEE  $50.00/F
NTH NAME  NO CHARGE
RUN CHARGE  $8.00/M
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