Wexas (UK) Travel Club Mailing List

WEXAS is a club designed to meet all the information, travel booking and worldwide assistance needs of independent travelers. Established in 1970, today WEXAS is the UK's largest independent travel club.

SEGMENTS COUNTS THROUGH 03/08/2013
65,000 TOTAL UNIVERSE / BASE RATE $300.00/M
 12,000 ACTIVES     $300.00/M
 53,000 LAPSES (EXPIRES)     $300.00/M
DESCRIPTION

WEXAS is a club designed to meet all the information, travel booking and worldwide assistance needs of independent travelers.  Established in 1970, today WEXAS is the UK's largest independent travel club.

 

All names are recruited by direct mail.  Members receive a quarterly club mailing.  The file is updated and MPS cleaned on a regular basis.

 

Members profile:

75% of the members are male

Age is primarily 45+

High Household Income ( 60,000 Pounds Sterling; equivalent to $100,000+)

Members are mostly company directors/senior managers and professionals with high disposable incomes.  Nearly all are UK based (over 98%), with a strong southeast (UK) bias.  They are almost all homeowners with 2+ cars.

 

Minimum order is 5,000 names. 

 

Selection charges include recency, geo, age, gender, and occupation at $25 per thousand.

Run on charge is $25 per thousand. 

 

Output and transmission via e-mail is $100/flat.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: COMPILED LISTS, DIRECT RESPONSE 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: UK 
GENDER: 25% FEMALE 75% MALE  
SELECTS
AGE   $20.00/M
GENDER/SEX   $20.00/M
GEO SELECT   $20.00/M
RECENCY   $25.00/M
ADDRESSING
KEY CODING  $0.00/
EMAIL  $100.00/F
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