|
COUNTS THROUGH 04/28/2025 |
|
|
4,220,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
315,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
945,000 |
LAST 3 MONTHS |
+
$10.00/M
|
1,890,000 |
LAST 6 MONTHS |
+
$5.00/M
|
3,780,000 |
LAST 12 MONTHS |
NO CHARGE
|
|
The “If The Shoe Fits – Female Buyers” list delivers women who buy lots of shoes. These women know the difference between white, off-white, bone and taupe shoes. If they don’t have more than 5 pairs of black shoes in their closets, they need to go shopping! They are concerned with the comfort, style and fit of their footwear.
They buy dress, sport and every day casual shoes. They like to keep up to date with the most current styles whether they are buying sneakers or cowboy boots. These consumers frequent retail locations, use the internet and buy via direct mail. The “If The Shoe Fits – Female Buyers” are very direct mail responsive to offers for credit, magazine/book offers, apparel, travel, insurance and more!
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
100% FEMALE |
|
$25+ BUYERS |
$5.00/M |
$30+ BUYERS |
$5.00/M |
$40+ BUYERS |
$5.00/M |
$50+ BUYERS |
$5.00/M |
$75+ BUYERS |
$5.00/M |
12 MONTH HOTLINE |
NO CHARGE |
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$5.00/M |
AGE |
$5.00/M |
AGE OF CHILDREN |
$5.00/M |
CHILDS AGE RANGE SELECT |
$5.00/M |
CREDIT CARD BUYERS |
$5.00/M |
DOLLAR SELECT |
$5.00/M |
DWELLING TYPE |
$5.00/M |
ETHNICITY |
$15.00/M |
GENDER OF CHILD |
$5.00/M |
GEO SELECT |
$5.00/M |
HOME OWNER |
$5.00/M |
HOUSEHOLD INCOME SELECT |
$5.00/M |
INCOME SELECT |
$5.00/M |
LENGTH OF RESIDENCE |
$5.00/M |
MAIL ORDER BUYERS |
$5.00/M |
MARITAL STATUS |
$5.00/M |
MONTHLY HOTLINE |
$20.00/M |
NUMBER OF CHILDREN |
$5.00/M |
ONE NAME PER SITE |
$5.00/M |
PAID |
$5.00/M |
PHONE NUMBER |
$20.00/M |
SCF |
$5.00/M |
STATE |
|
TEENAGERS (AGES 13-19) |
$5.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|