eRez Access - Spending Behavior Study Survey Responders Mailing List

SEGMENTS COUNTS THROUGH 04/01/2025
6,000,000 TOTAL UNIVERSE / BASE RATE $85.00/M
  BASE PRICE - ONE TIME USE     $85.00/M
  BASE PRICE - ONE YEAR UNLIMITED USE     $170.00/M
DESCRIPTION

This most complete file contains more than 6,000,000 active spenders who have been studied to reveal their trends, beliefs, and likenesses. It is available for postal mailing, telemarketing, or emailing. The file is updated monthly and additional selections include items purchased or plan to purchase, eating habits, shopping characteristics, age, gender, income, geography, and recency. This comprehensive database is derived from daily online questionnaire and survey feeds from more than three dozen consumer panel websites.

 

 

 

  Postal Phone Email
Apparel 5519825 2557100 1250310
Apparel Purchased - Catalog/Mail 1344875 587515 441757
Apparel Purchased - Internet 92845 37420 16587
Child Apparel Purchased - Catalog/Mail 238651 102164 46425
Child Apparel Purchased - Internet 493835 199020 71456
Clothing Offers 668449 334284 277302
Hosiery - want info from manufacturer 42609 19241 15357
Jewelry 38345 19687 17289
Jewelry Purchased - Catalog/Mail 160425 72815 31392
Jewelry Purchased - Internet 383858 168848 52129
Men Apparel Purchased - Catalog/Mail 228477 91705 43015
Men Apparel Purchased - Internet 581764 224721 77708
Mens Apparel Big and Tall Purchased - Catalog/Mail 249718 132238 57925
Mens Apparel Big and Tall Purchased - Internet 42376 16985 8826
Outdoor Clothing 7139 3275 3600
Plus Size Apparel Purchased - Catalog/Mail 51917 24898 26913
Retailers 1493936 713949 191846
Shoes 5775 2529 3407
Shoes Purchased - Catalog/Mail 697310 345474 210607
Shoes Purchased - Internet 474635 206367 63927
Spend $100+ a Month 219282 126522 79875
Spend $50 to $100 a Month 412738 206932 163164
Spend Less than $50 a Month 726005 354564 274354
Sunglasses 62081 32351 28689
Women Apparel Purchased - Catalog/Mail 391315 153119 80529
Women Apparel Purchased - Internet 261346 92797 54181
Womens Apparel Plus Size Purchased - Catalog/Mail 438512 213753 127825
Womens Apparel Plus Size Purchased - Internet 58506 22518 13450
Eating Habits 3317918 1582081 845909
Alcoholic Beverage with Dinner 214253 95459 107691
Buffet 426803 64020 109620
Burger King 535072 225574 97364
Chinese Food 4137 1374 1742
Eat At Home 84059 36601 27646
Eat Fast Food 970530 405733 178641
Eat Out 57727 23754 32261
French Food 394 140 145
Gourmet 4931 2271 2846
Greek/Mediterranean 608 177 207
Healthy Diet is not important to me 7117 3242 4170
Home Cooking 25159 9654 12213
I Cook/Grill 1738989 898024 446980
I Don't Cook 6123 2751 3214
Italian Food 3927 1181 1430
Lots of Caffeine 243 120 205
Low-Fat/Healthy Foods 219409 97759 106193
Macrobiotic 51 17 16
McDonald's 666865 285053 123766
Mexican Food 3843 1228 1408
No time to prepare/eat healthy meals 24057 10655 14218
Organic 191792 84046 64560
Pizza 173693 90763 68896
Pizza Hut 331713 146141 61424
Primarily Entertaining 45604 23420 21960
Snacks/Junk Food 74914 33033 42350
Spicy Foods 3 2 2
Sushi 580 172 195
Taco Bell 461171 200348 82612
Use Coupons 504713 200368 95093
Vegetarian 2643 1105 1344
Wendy's 495490 205972 90080
Holiday Shopping 101630 43025 56680
Decorate for Holidays - No 192 68 120
Decorate for Holidays - Yes 7384 3661 3147
Early Shopper 41519 15811 23611
Late Shopper 21417 9248 12095
No Shopper 2192 952 1281
People Buying For - 1 367 114 184
People Buying For - 12+ 5201 1487 2500
People Buying For - 2-5 3220 1054 1550
People Buying For - 6-8 3411 1042 1623
People Buying For - 9-11 2811 858 1325
Purchase - Online 3441 1208 2060
Purchase - Stores 19509 8821 11464
Purchase - Stores, Online, Catalog 39897 15196 22053
Purchase Factor - Easy to buy 4232 1267 2060
Purchase Factor - Easy to Return 2083 612 1047
Purchase Factor - Expensive 1327 427 614
Purchase Factor - Inexpensive 6428 2016 3209
Purchase Factor - Personal Use 5535 1654 2674
Purchase Factor - Practical 6570 1886 3137
Purchase Factor - Unique 6632 1997 3104
Purchase Factor - What I Gave Last Year 159 48 69
Purchasing/giving this year - Apparel 5483 1721 3398
Purchasing/giving this year - Beauty & spa 2726 919 1720
Purchasing/giving this year - Cash 1959 626 1219
Purchasing/giving this year - Educational gifts 2881 936 1764
Purchasing/giving this year - Electronics 3143 1044 1942
Purchasing/giving this year - Entertainment gift 3192 1056 1973
Purchasing/giving this year - Flowers 1960 1012 881
Purchasing/giving this year - Gift baskets 2249 764 1412
Purchasing/giving this year - Gift certificates 4580 1390 2790
Purchasing/giving this year - Gourmet/food 1394 415 848
Purchasing/giving this year - Home products 3290 1014 2004
Purchasing/giving this year - Luxury gift 859 273 490
Purchasing/giving this year - Other 3245 1066 1999
Purchasing/giving this year - Pet gift 878 281 518
Purchasing/giving this year - Sports 1270 425 762
Purchasing/giving this year - Toys 4791 1607 2970
Purchasing/giving this year - Travel 251 88 153
Purchasing/giving this year - Wine 840 246 485
Spending Less This Year 2635 1100 1626
Spending More This Year 1295 692 831
Spending Per Person - $100+ 3514 1248 1620
Spending Per Person - $25-$49 6729 2069 3237
Spending Per Person - $50-$74 1823 551 870
Spending Per Person - $75-$100 2487 903 1191
Spending Per Person - <$25 3906 1283 1957
Spending Same as Last Year 1956 860 1178
Spending This Year - $0-$499 4373 1891 2770
Spending This Year - $1,000-$2,499 1354 529 859
Spending This Year - $2,500-$4,999 251 111 149
Spending This Year - $5,000+ 54 23 30
Spending This Year - $500-$999 2594 1106 1601
Kids Products 1833587 850193 392007
Child Products Purchased - Catalog/Mail 548452 258730 81559
Child Products Purchased - Internet 570604 231778 81926
Childrens Products 810146 393623 255786
Toys/Novelty Items Offers 140204 60749 25024
Merchant stores 5235048 2448162 1413387
 J. Jill   43381 23385 14574
Best Buy 158816 88428 41802
BJs 224996 91794 84574
Chadwicks of Boston 1199349 542885 244426
Circuit City 715 310 399
ColdWater Creek 85080 39539 29640
Costco 500116 208430 167585
CVS 546410 230041 206022
Dollar General 540931 241729 176322
Dollar Stores 289128 162024 72945
Eckerds 73004 29951 18490
Eddie Bauer 143513 68207 40837
Family Dollar 397879 186396 132932
IKEA  24851 9364 14331
J. Crew 24699 10231 3836
JCPenney - Offline 621324 238353 184335
JCPenney - Online 193967 68988 62074
K-mart Offline 732966 299762 215074
K-mart Online 149652 66396 49288
Kmart 335533 142955 75535
Kohl's Offline 389448 140777 126327
Kohl's Online 94828 33923 34287
Kroger 285014 130352 124522
L.L.Bean 138499 58000 40116
Lands End 76891 33464 28034
Lane Bryant - Catalogs 36844 17815 7867
Lowe's 419667 157924 78361
Offers/Coupons 316489 152514 133961
Office Depot 100306 40501 16756
Office Depot - Offline 508731 193719 142568
Office Depot - Online 148923 54153 44566
Office Max - Offline 390385 144562 109975
Office Max - Online 106128 38491 32089
Old Navy 382448 205072 144060
Other 627917 274930 196832
Publix 69324 28641 27938
Radio Shack 248 116 144
REI 12932 4840 2033
Rite Aid 98126 41610 25596
Roaman's - Catalogs 13083 6145 2666
Sams 779924 334525 259033
Sears 120637 49194 24262
Sears - Offline 651917 246300 186772
Sears - Online 156886 57557 48255
Staples - Offline 373360 134218 117073
Staples - Online 113020 38960 37051
Target 2015617 901077 629805
Target - Offline 558718 216725 208180
Target - Online 207840 80566 71690
Wal-Mart 2916110 1376346 941686
Wal-Mart - Offline 740087 304861 278682
Wal-Mart - Online 316652 130908 111578
Walgreens 1278768 596990 435026
Shopping Habit 10811340 5156547 2547378
Beauty products Department Store 2678 1675 940
Beauty products Discount or Club Store 289243 149374 73739
Beauty products Drug Store 355129 161613 122166
Beauty products Grocery Store 1225569 623879 435764
Beauty products Specialty Store 266 152 108
Calendar or Organizational product - Last 12 Months 11388 5811 2886
Carefree Shopper 109405 51006 68622
Catalog/Mail Shopper 830191 410994 277359
Cleaning products Discount or Club Store 157396 58179 54343
Cleaning products Drug Store 209948 105071 66554
Cleaning products Grocery Store 1756357 872417 609288
Do Not Shop 1268 484 824
Food products Discount or Club Store 624269 320109 173765
Food products Drug Store 67166 35377 21515
Food products Grocery Store 1035109 487906 402257
Gifts Purchased - Catalog/Mail 1775202 770562 437342
Gifts Purchased - In Store 5453 1744 3351
Gifts Purchased - Internet 870906 333439 119873
Grocery Shopping - All 3883829 1925981 1297330
Grocery Shopping - None 139 53 38
Grocery Shopping - Some 931 318 309
Health products Discount or Club Store 108155 38833 38407
Health products Drug Store 298782 130100 124613
Health products Grocery Store 762814 352675 343529
Home Electronics 369551 196210 158737
I buy Brand Names 90761 41082 32719
I buy Off Brand Names 52771 23000 19895
I use Coupons 7747423 3580647 1824917
I use Online Coupons 890 479 297
Impulse shopper 31847 14685 11177
Laundry products Discount or Club Store 209707 77231 77989
Laundry products Drug Store 52001 26633 24273
Laundry products Grocery Store 893553 421107 394116
Mall Shopper 485 246 422
Mystery/Shadow Shopper 938945 494837 266376
Online Shopper 110379 57441 48810
Paper products Discount or Club Store 76011 28656 17845
Paper products Drug Store 6336 2714 1455
Paper products Grocery Store 65828 25130 15229
Personal Care Discount or Club Store 338207 149122 152321
Personal Care Drug Store 179174 78863 78931
Personal Care Grocery Store 918414 428807 408087
Prefer Shopping at Local Stores 46386 21798 29612
Prefer Shopping at National Store Chains 23425 11025 14773
Prefer to shop alone 9746 4055 5231
Prefer to shop with others 5387 2477 3111
Prescriptions Discount or Club Store 19500 7594 4804
Prescriptions Drug Store 87914 33314 20040
Prescriptions Grocery Store 24606 9506 5692
Primary Shopper 285897 111667 112815
Purchases Based on Advertising - No 1155 495 730
Purchases Based on Advertising - Yes 380 160 229
Quality 124625 53746 27379
Recommend Products I Like to Others 842914 447060 243173
Rewards Shopper 106102 45883 42233
Sale/Discount 289652 124869 81964
Smart Shopper 87212 39953 54362
Spending - Catalog/Mail 5441581 2423343 762919
$0.00 - $100.00 3732518 1707195 538099
$100.00 - $249.00 1019351 421944 152818
$250.00 - $499.00 502967 209636 71940
more than $500.00 449530 187515 58889
Spending - Internet 5788804 2578410 820952
$0.00 - $100.00 3009169 1445553 426423
$100.00 - $249.00 1491476 624651 239890
$250.00 - $499.00 729045 290097 110199
more than $500.00 752928 285896 106513
Other Internet Spending 200521 82207 33765
ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #230428 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $850.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 10,000 AT $42.50/M
  • CANCELLATION FEE AT $100.00/F
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, DIRECT RESPONSE 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 58% FEMALE 42% MALE  
SELECTS
AGE   $10.00/M
CATEGORY SELECT   $10.00/M
EATING HABITS   
EMAIL BLAST - $1250/F MIN.   $125.00/M
GENDER/SEX   $5.00/M
GEO SELECT   $5.00/M
INCOME SELECT   $5.00/M
ITEMS PURCHASED OR PLAN TO PURCHASE   
MEDIA   
MONTHLY HOTLINE   $10.00/M
P/S LABELS ($75 MIN.)   
PHONE NUMBER   $25.00/M
POSTAL   
ADDRESSING
KEY CODING  $3.00/M
CD ROM  $30.00/F
CHESHIRE LABELS  $5.00/M
DISKETTE  $30.00/F
EMAIL  $30.00/F
PS LABELS ($75 MIN)  $15.00/M
SHIPPING  $15.00/F
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