CHILDREN'S BOOK BUYERS Mailing List

Reach concerned parents with children ages 0-17, who trust children’s books to carefully evaluate, and then make available monthly new titles, including classics, picture-story and activity books in a fun to read monthly bulletin. Parent and child together choose books. The average age of parent is 34, and average age of child is 1-7. 85% are married, 48% are college graduates and the average household income is $55,000. (Telemarketing available).

SEGMENTS COUNTS THROUGH 04/25/2025
1,600,000 TOTAL UNIVERSE / BASE RATE $120.00/M
 300,000 3 MONTH H/L    
 700,000 6 MONTH H/L    
 1,200,000 12 MONTH H/L    
DESCRIPTION

Reach concerned parents  with children ages 0-17, who trust children’s books to carefully evaluate, and then make available monthly new titles, including classics, picture-story and activity books in a fun to read monthly bulletin. Parent and child together choose books. The average age of parent is 34, and average age of child is 1-7.  85% are married, 48% are college graduates and the average household income is $55,000. (Telemarketing available).                  

 

Source:

Direct Mail, Space, Package Inserts

 

Selections:

State , SCF, Zip

Gender of Parent

Age: 0-2, 3-5, 6-10, 11-15, 16-17

 

 

 

Gender Of Parent

14% Male 59% Female

 

          Base:      $120/M                 

Selection Charges:

Phone                                                   $10/M

Geography                                    5/M

Age                                                5/M

Income                                          5/M

Credit Card                                10/M

Media Type                                 10/M

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #228497 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $1,225.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 100,000 OR MORE ($6.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • PLEASE INQUIRE ABOUT REUSE
  • CANCELLATION FEE AT $250.00/F
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: MULTI SOURCED, DIRECT MAIL, SPACE, PACKAGE INSERTS 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 59% FEMALE 14% MALE  
SELECTS
AGE   $5.00/M
AGE OF CHILDREN   
CREDIT CARD   $10.00/M
GENDER OF PARENT   
GEO SELECT   $5.00/M
INCOME SELECT   $5.00/M
PHONE NUMBER   $10.00/M
ADDRESSING
KEY CODING  $2.50/M
CD ROM  $25.00/F
DISKETTE  $25.00/F
EMAIL  $25.00/F
FTP  $25.00/F
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CHILDRENS ATTIC
HIGHLIGHTS® CONTINUITY BOOK CLUBS- MASTERFILE
CATALOG SHOPPER/MULTI-BUYERS
CHILDREN'S CLUB MEMBERS
BUYERS SURVEY MARKETPLACE
AMERICAN SHOPPERS NETWORK
RECURRING PAYMENT CLUB MEMBERS
MOMSENSE!