American Baby Boomers Mailing List

Reach US consumers born in the "Baby Boom" era. Born between 1946 and 1964, these individuals are older, wiser and have disposable income to spend.

SEGMENTS

COUNTS THROUGH 05/13/2025

32,604,175

TOTAL UNIVERSE / BASE RATE

$80.00/M

POSTAL

$80.00/M

MULTI CHANNEL (EMAIL & POSTAL)

$120.00/M

DESCRIPTION

The American Baby Boomers Email & Postal file represents online users born between 1946 and 1964 who have requested to receive information on various consumer offers meant to enhance their active lifestyles and upcoming retirement.

PROFILE
55% Female

45% Male

Average Age: 62

Average Income: $58K

Suggested Usage includes Apparel, Credit Card Offers, Entertainment, Health & Fitness, Home Decor and Remodeling Services, Insurance, Investing & Retirement Planning, Magazine Subscriptions, Travel, and other consumer related offers.

ORDERING INSTRUCTIONS

To order this list, contact your List Broker and ask for NextMark List ID #223439 or click here to place your request.
Use NextMark List Order Entry Software or Bionic Media Planning Software
10,000 NAME MINIMUM ORDER $500.00 MINIMUM PAYMENT
NET NAME IS NOT ALLOWED
EXCHANGE IS NOT AVAILABLE
REUSE IS NOT AVAILABLE
CANCELLATION FEE AT $500.00/F

MARKET:	CONSUMER
CHANNELS:
SOURCE:	INTERNET/ON-LINE, OPT-IN E-MAIL
PRIVACY:	CONFIRMED OPT-IN
DMA?:	NO
STATUS:	PREFERRED PROVIDER
GEO:	USA
GENDER:	55% FEMALE 45% MALE