|
COUNTS THROUGH 04/30/2025 |
|
|
| 4,617,786 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
| 4,617,786 |
POSTAL ADDRESSES |
$100.00/M
|
| 4,153,755 |
OPT-IN EMAIL ADDRESSES |
$125.00/M
|
| 464,031 |
TELEPHONE NUMBERS |
+
$25.00/M
|
| 384,816 |
1 MONTH HOTLINE |
+
$20.00/M
|
|
|
These adults are at the stage in their lives when their children have grown up and moved out of the family home. They no longer have the expense of supporting their children and many downsize into smaller homes creating a financial wind fall from their accried home equity. They are now able to afford the better things in life and the lifestyle they have put off in order to raise their children. They are excellent prospects for travel and leisure items, credit cards and other financial offers, upscale consumer catalogs etc.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS, RESPONSE GENERATED SURVEY DATA |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
55% FEMALE 45% MALE |
|
|
| AGE |
$10.00/M |
| CHILDREN |
$10.00/M |
| CREDIT CARD TYPE |
$10.00/M |
| DONORS |
$10.00/M |
| HOMEOWNER/RENTER |
$10.00/M |
| INCOME |
$10.00/M |
| KEY CODING |
$5.00/M |
| LENGTH OF RESIDENCE |
$10.00/M |
| MAIL ORDER BUYER |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| OCCUPATION |
$10.00/M |
| STATE/SCF/ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| CD-ROM (FLAT FEE) |
$25.00/F |
| EMAIL DELIVERY (FLAT FEE) |
$35.00/F |
| FTP |
$50.00/F |
|
