College graduates are known to be informed, motivated, and financially secure. Studies have shown that earning a degree means earning a higher annual salary. This gives these college educated consumers the discretionary income to buy products and services for all their consumer needs. The individuals here are known to be direct mail responsive to catalogs, online and retail offers. The College Graduate Directory database includes high, medium or low credit card activities. This highly responsive file should be great for credit card offers, books, apparel, household goods, magazine offers, travel offers, and many others.
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