Collections Etc. Buyers Enhanced Mailing List

The Collections Etc. catalog offers a large assortment of unique gifts, home essentials, garden accessories, seasonal themed merchandise, and as seen on TV products, featuring 1,500 items at $14.99 or less. Highly responsive consumers shop from a huge variety of value items that add style, charm, and uniqueness to their homes.

SEGMENTS COUNTS THROUGH 09/30/2025
1,559,736 TOTAL UNIVERSE / BASE RATE $105.00/M
 118,134 1 MONTH BUYERS     + $20.00/M
 284,259 3 MONTH BUYERS     + $15.00/M
 500,024 6 MONTH BUYERS     + $10.00/M
 913,066 12 MONTH BUYERS     $105.00/M
 1,592 24 MONTH BUYERS IN PUERTO RICO     + $8.00/M
 113,949 12 MONTH INTERNET/WEB ONLY BUYERS     + $16.00/M
  PUBLISHER RATE     $75.00/M
  FUNDRAISERS RATE     $75.00/M
DESCRIPTION
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The Collections Etc. catalog offers a large assortment of unique gifts, home essentials, garden accessories, seasonal themed merchandise, and as seen on TV products, featuring 1,500 items at $14.99 or less. Highly responsive consumers shop from a huge variety of value items that add style, charm, and uniqueness to their homes. Collections Etc.'s broad selection of value priced merchandise and customer focus have propelled the growth of loyal customers.

 

The Collections Etc. database has been overlaid with ethnicity, religion, lifestyle, demographic, political party and language data for greater selectivity. 

 

Usage indicates that Collections Etc. will work well for mailers in the following categories: gift, apparel, general merchandise, health & personal care, travel, consumer book offers, home decor, multiple fundraisers, solutions, gadgets and more targeting this enthusiastic buying group.

 

Average Age: 68
Average Income: $67,000

 

Cancellation Information:

All cancelled orders are subject to a $150 fee plus selection charges, $15/M running charges and shipping charges. Full rental charges will apply to all cancellations after the original mail date and after the merge.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: 100% DIRECT MAIL 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 80% FEMALE 13% MALE  
SPENDING: $56.00 AVERAGE ORDER 
SELECTS
$100+ BUYERS   $42.00/M
$150+ BUYERS   $52.00/M
$25+ BUYERS   $17.00/M
$30+ BUYERS   $19.00/M
$50+ BUYERS   $22.00/M
$75+ BUYERS   $32.00/M
1 MONTH HOTLINE   $20.00/M
3 MONTH HOTLINE   $15.00/M
6 MONTH HOTLINE   $10.00/M
ADULT AGE   $13.00/M
AGE OF CHILDREN   $13.00/M
AVERAGE DOLLAR PURCHASE   $12.00/M
CASH BUYERS   $15.00/M
CREDIT CARD   $15.00/M
ETHNIC   $16.00/M
GENDER/SEX   $10.00/M
HOMEOWNER   $7.00/M
INCOME   $12.00/M
INTEREST   $16.00/M
INTERNET BUYERS   $16.00/M
LAST PURCHASE AMOUNT   $12.00/M
LENGTH OF RESIDENCE   $7.00/M
MARITAL STATUS   $7.00/M
MULTI-BUYERS   $12.00/M
NEW TO FILE   $17.00/M
POLITICAL AFFILIATION   $15.00/M
PRODUCT   $17.00/M
RELIGION   $15.00/M
SCF   $10.00/M
SINGLE BUYERS   $12.00/M
SPANISH SPEAKING   $15.00/M
SPECIAL PROCESSING FEE   $20.00/M
STATE   $10.00/M
WEB BUYERS   $16.00/M
ZIP   $10.00/M
ADDRESSING
KEY CODING  $3.50/M
DELIVERY FEE  $75.00/F
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