High income, charity donor young families with at least one child under 6 who support various charities. They report a very active lifestyle that rely on direct response for not only responding to offers, but have indicated their preference is the 3 R's! (Like receiving, reading and responding to direct mail offers!) Their leading edge, fast pace includes using direct marketing as a vital tool in doing more, in less time. Lots of selects available.
Source: Direct Mail and Phone Surveys |
