PEOPLE OF COLOR BABY BOOMERS BY INTEREST (MOB) Mailing List

These people of color baby boomers are families with kids generally out of the house. These 45-60 have the time, money and interest to be "free birds" and do what they want to do.

SEGMENTS COUNTS THROUGH 09/04/2025
1,233,342 TOTAL UNIVERSE / BASE RATE $100.00/M
 102,399 LAST 30-DAY HOTLINE     $115.00/M
DESCRIPTION
listGraphic

These people of color baby boomers are families with kids generally out of the house. These 45-60 have the time, money and interest to be "free birds" and do what they want to do. They have used the mail to help their leisure and activities of interest. Look at some of the great monthly selects.

 

 

 

Source: Direct Mail and Phone Surveys

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: COMPILED LISTS, DIRECT MAIL AND PHONE SURVEYS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 85% FEMALE 15% MALE  
SPENDING: $32.32 AVERAGE ORDER 
SELECTS
ADULT'S AGE RANGE   $10.00/M
CHILD'S AGE RANGE   $10.00/M
GEO/GEOGRAPHICAL   $10.00/M
MONTHLY SELECT   
ADDRESSING
KEY CODING  $2.50/M
EMAIL  $50.00/F
FTP  $50.00/F
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