6 FIGURE AFRICAN AMERICAN MOB FAMILIES WITH SCHOOL AGE KIDS Mailing List

These African Americans are BIG earners (more than $100,000) and spenders who rely on Direct Response to let them do more, in less time...and even save money on great offers sent to them. They respond to telemarketing, direct mail and internet offers for themselves and family. 2.4 children under 12 per household, they give to charities and spend on travel and other quality of life opportunities.

Universe:  1,486,013

Hotline:        144,487

Source:  Direct Mail and Phone Surveys

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