|
COUNTS THROUGH 02/25/2026 |
|
|
| 9,000,000 |
TOTAL UNIVERSE / BASE RATE |
$80.00/M |
| 125,000 |
WEEKLY |
$100.00/M
|
| 500,000 |
MONTHLY |
|
|
|
|
These responsive consumers all opted in to receive regular promotions and offers for free credit reports, cash advances, free credit checks, car insurance, cash generator programs, cheap lap tops, karaoke machines, foreclosures, work from home offers, TV/DVD combos and other electronic merchandise offers.
|
|
|
Financial institutions as well as many other marketers including catalogers are looking for a new frontier of customers, and they are easily finding it in the underBanked™ and Cash Generator target market. Banks and these other marketers are now paying attention to the huge opportunity that the responsive underBanked™ market represents. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
| PRIVACY: |
OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE |
$5.00/M |
| CREDIT CARD BUYERS |
$10.00/M |
| GEO SELECT |
$5.00/M |
| INCOME SELECT |
$5.00/M |
| PHONE NUMBER |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| CD ROM |
$25.00/F |
| CHESHIRE LABELS |
NO CHARGE |
| EMAIL |
$50.00/F |
| P/S LABELS |
$7.50/M |
|
