|
COUNTS THROUGH 11/18/2010 |
|
|
398,992 |
TOTAL UNIVERSE / BASE RATE |
$65.00/M |
|
As the affluent Hispanic population continues to grow, assimilate and diversify, adaptation to this trend is a vital component for delivering the most tailored and effective message. These individuals enjoy the finer things in life and are excellent prospects for most offers. The cultural and ethnic history of affluent Hispanics becomes less of a factor as changes in education, corresponding occupations, income and spending power determine the specific needs, interests and products for this self-reported group. |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
60% FEMALE 40% MALE |
|
12 MONTH HOTLINE |
$10.00/M |
3 MONTH HOTLINE |
$10.00/M |
30-DAY RESPONDER |
$10.00/M |
6 MONTH HOTLINE |
$10.00/M |
AGE |
$5.00/M |
DEMOGRAPHIC SELECT |
$5.00/M |
GENDER/SEX |
$5.00/M |
GEO SELECT |
$5.00/M |
LIFESTYLE SELECT |
$5.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$2.00/M |
A/B SPLIT |
$50.00/F |
CD ROM |
$20.00/F |
DISKETTE |
|
EMAIL |
|
HOME ADDRESS |
|
NTH NAME |
|
RUN CHARGE |
$5.00/M |
RUSH FEE |
$50.00/F |
SHIPPING |
$50.00/F |
|