|
COUNTS THROUGH 03/07/2025 |
|
|
| 7,959,205 |
TOTAL UNIVERSE / BASE RATE |
$60.00/M |
| 7,959,205 |
HOME IMPROVEMENT CONSUMERS |
$60.00/M
|
| 2,009,667 |
90 DAY MOB HOTLINE |
+
$10.00/M
|
| 5,332,370 |
BANK CARD HOLDERS |
+
$10.00/M
|
| |
EMAIL ADDRESSES AVAILABLE (INQUIRE) |
$85.00/M
|
| |
DEPLOYMENT |
+
$20.00/M
|
|
|
HOME IMPROVEMENT AFFICIONADOS
Consumers eager to improve or add value to their homes by remodeling, renovating, adding additions, as well as landscaping design.
Background / Identity
* Predominantly middle income households
Lifestyle / Finances
* Multiple credit card holders
* Ideal candidate for home equity loans
Leisure Activities / Interests
* Loves to read Home and Garden publications
Median Age: 39
Median Income: $50,000
Email addresses available! |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT MAIL SOLD, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
|
|
| 12 MONTH HOTLINE |
$5.00/M |
| 6 MONTH HOTLINE |
$5.00/M |
| AGE |
$7.50/M |
| AGE OF CHILDREN |
$5.00/M |
| COUNTY |
$5.00/M |
| EMAIL ADDRESS |
$85.00/M |
| EMAIL TRANSMISSION |
$20.00/M |
| GENDER/SEX |
$5.00/M |
| HOME OWNER |
$5.00/M |
| INCOME SELECT |
$7.50/M |
| MARITAL STATUS |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| PRIZM |
$10.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
