|
COUNTS THROUGH 03/31/2025 |
|
|
186,702 |
TOTAL UNIVERSE / BASE RATE |
$70.00/M |
186,702 |
12 MONTH DOG ENTHUSIASTS |
$70.00/M
|
86,689 |
12 MONTH BREEDERS & HANDLERS |
$85.00/M
|
47,771 |
12 MONTH RESCUE GROUP MEMBERS |
$85.00/M
|
131,246 |
12 MONTH MAIL ORDER RESPONDERS |
$85.00/M
|
97,787 |
12 MONTH DONORS TO ANIMAL CAUSE |
$85.00/M
|
31,114 |
12 MONTH BOOK BUYERS OR SUBSCRIBERS |
$85.00/M
|
|
MULTIPLE PET OWNERS |
+
$10.00/M
|
|
6 MONTH HOTLINE |
+
$10.00/M
|
|
3 MONTH HOTLINE |
+
$15.00/M
|
|
1 MONTH HOTLINE |
+
$20.00/M
|
|
EMAIL ADDRESSES INQUIRE |
|
|
FILE UPDATES MONTHLY INQUIRE FOR COUNTS |
|
|
THESE DOG ENTHUSIASTS SPEND THOUSANDS OF DOLLARS ON THEIR PETS AND RELATED ACTIVITIES. FROM OWNERS TO SPECIALTY BREEDERS, SHOW PARTICIPANTS AND HANDLERS, THEY PURCHASE HEALTH/VETERINARY PRODUCTS, BOOKS AND VIDEOS, TRAVEL CRATES AND BEDS, GROOMING SUPPLIES AND PERFORMANCE BLENDED AND DIETARY PET FOODS. WITH AN AVERAGE INCOME OF $40,000+ AND THE AVERAGE AGE OF 40, THESE ANIMAL LOVERS RELY ON EDUCATIONAL MATERIALS AND QUALITY PRODUCTS TO PROVIDE THE BEST OF CARE TO THEIR PETS. A LARGE PORTION OF THESE ENTHUSIASTS ARE MEMBERS OF FORMAL OR INFORMAL DOG RESCUE GROUPS WHICH ADOPT AND HOUSE STRAYS, NEGLECTED AND ABUSED DOGS. THE DOGS ARE THEN PLACED INTO CARING HOMES OF CAREFULLY SCREENED PET ADOPTION APPLICANTS. ALL ORDERS CANCELLED AFTER THE MAIL DATE OR MERGE ARE REQUIRED TO BE PAID IN FULL. ALL CANCELLED ORDERS, WHETHER RUN OR NOT, WILL BE SUBJECT TO A MINIMUM $50.00 CANCELLATION FEE.
|
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, BREEDER ROSTER / DOG SHOWS / RESCUE GROUPS MEMBER |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
50% FEMALE 50% MALE |
|
1 MONTH HOTLINE |
$20.00/M |
3 MONTH HOTLINE |
$15.00/M |
6 MONTH HOTLINE |
$10.00/M |
GENDER/SEX |
$6.00/M |
PHONE NUMBER |
$30.00/M |
SCF |
$6.00/M |
STATE |
$6.00/M |
ZIP |
$6.00/M |
ADDRESSING |
KEY CODING |
$2.00/M |
EMAIL DELIVERY |
$50.00/F |
FTP DELIVERY |
$50.00/F |
|