|
COUNTS THROUGH 04/28/2025 |
|
|
1,350,500 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
115,000 |
AVERAGE MONTHLY HOTLINE |
+
$10.00/M
|
|
SWEEPS MAGAZINE RESPONDERS |
+
$5.00/M
|
|
CONTEST RESPONDERS |
+
$5.00/M
|
|
NEWLY ISSUED CREDIT CARDS |
+
$5.00/M
|
|
ONLINE BETTING SERVICES |
+
$5.00/M
|
|
SWEEPS DROP BOX RESPONDERS |
+
$5.00/M
|
|
CO-REGISTRATION RESPONDERS |
+
$5.00/M
|
|
NEW PHONE CONNECTS |
+
$5.00/M
|
|
NEW MOVERS |
+
$5.00/M
|
|
BUSINESS OPPORTUNITIES RESPONDERS |
+
$5.00/M
|
|
ETHNICITY |
+
$5.00/M
|
|
The Play & Win Sweeps Enthusiasts subscribe to the theory that you “gotta play to win”! They buy lottery tickets and enter postal sweepstakes/contests. The consumers here also try their luck at casinos or online betting services when ever possible. The Play & Win Sweeps Enthusiasts are receptive to a variety of offers including business opportunities, sweeps publishing offers, secured credit card and catalog offers. This list is sourced from sweeps, online betting services, co-registration sites and magazine subscribers. Use the Play & Win Sweeps Enthusiasts list to reach direct mail responsive buyers with your mailers offer. Take advantage of the Play & Win Sweeps Enthusiasts consumers known traits – credit card users, broadband subscribers, internet buyers, mail order buyers and retail buyers - to help make your next campaign, whether it’s direct mail, e-mail or a multi-channel marketing campaign a success!
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
SWEEPS GENERATED, MULTI SOURCED |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
50% FEMALE 50% MALE |
|
AGE |
$5.00/M |
AREA OF INTEREST |
|
ETHNICITY |
$5.00/M |
GENDER/SEX |
$5.00/M |
GEO SELECT |
$5.00/M |
HOME OWNER |
$5.00/M |
INCOME SELECT |
$5.00/M |
LENGTH OF RESIDENCE |
$5.00/M |
LIFESTYLE SELECT |
$20.00/M |
MEDIA |
|
MONTHLY HOTLINE |
$10.00/M |
PHONE NUMBER |
$20.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
CD ROM |
$50.00/F |
DISKETTE |
$50.00/F |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
RUSH FEE |
$150.00/F |
|