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The Subscribe-N-Save Readers Resource list targets actual subscribers to a variety of offers – book clubs, music clubs, DVD clubs, magazine subscriber services and more! The consumers here look forward to the beginning of the month, every month. When they go to their mail boxes, they know they will find the latest magazines, DVD’s, CD’s or books they have been waiting to receive. Plus, they know their mail boxes with have a fresh batch of their favorite catalogs! The Subscribe-N-Save Readers Resource has proven to be a very direct mail responsive audience. They enjoy buying both by catalog and online. The Subscribe-N-Save Readers Resource is selectable by age, income, lifestyle and trigger data (new phone, new home, newly issued credit cards). Take advantage of the Subscribe-N-Save Readers Resource known traits – donors, credit card users, broadband subscribers, internet buyers, mail order buyers and retail buyers - to help make your next campaign, whether it’s direct mail, e-mail or a multi-channel marketing campaign a success! |
