MEGA CREDIT CARD SPENDING (MOB) MOMS Mailing List

These are mega credit card spending Moms on the GO. Spending more on their 2-3 kids/HH and themselves using their 4.6 bank & department store credit cards. They're younger, most under 35 and they buy everything under the sun. Lots for their Kids.

SEGMENTS COUNTS THROUGH 05/25/2025
1,297,566 TOTAL UNIVERSE / BASE RATE $100.00/M
 114,305 LAST 30-DAY HOTLINE     $115.00/M
DESCRIPTION
listGraphic

These are mega credit card spending Moms on the GO. Spending more on their 2-3 kids/HH and themselves using their 4.6 bank & deparment store credit cards. They're younger, most under 35 and they buy everything under the sun. Lots for their Kids. These are the "SHOP 'TIL THEY DROP" buyers!

 

Want Gold Diggers? Don't have them! But, these Moms are card carrying, heavy users of Gold & Platinum Credit Cards. We have the BIG Spenders...The B I G M.O. Mamas! Because their families are larger, they spend more for their family than the average size household.

 

HOTLINE COUNTS

 

 

0-3

4-6

7-9

10-12

13-18

BOYS

32,411

30,809

15,841

26,524

32,025

GIRLS

35,228

32,411

14,979

22,661

31,411

 

 

 

 

 

 

MOMS

19-24

25-34

35-44

45-54

55-64

 

35,282

52,273

56,919

58,937

40,933

 

Source: Direct Mail, PIP's, Co-ops, Statements, Internet, Supermarket, Mall, Retail & Travel Take-Ones.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Telephone List  
SOURCE: DIRECT MAIL, PIPS, CO-OPS, STATEMENTS, INTERNET, 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 85% FEMALE 15% MALE  
SPENDING: $35.35 AVERAGE ORDER 
SELECTS
ADULT'S AGE RANGE   $10.00/M
CHILD'S AGE RANGE   $10.00/M
GEO/GEOGRAPHICAL   $10.00/M
ADDRESSING
KEY CODING  $2.50/M
EMAIL  $50.00/F
FTP  $50.00/F
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