These are the miracle Moms--they manage a very busy life for themselves and their families. Running and transporting to and from soccer and other sporting and/or after school events, shopping, cooking, feeding--they hardly have time to sleep. That's why they are open to new ideas to help them manage and master daily life 101. They appreciate time and money saving offers and practicing the 3 R's (Love to Receive, Read and Respond to offers).
HOTLINE COUNTS
|
|
0-3
|
4-6
|
7-9
|
10-12
|
13-18
|
|
BOYS
|
31,812
|
29,747
|
15,124
|
23,472
|
31,486
|
|
GIRLS
|
31,668
|
30,974
|
14,426
|
20,408
|
29,611
|
|
|
|
|
|
|
|
|
MOMS
|
19-24
|
25-34
|
35-44
|
45-54
|
55-64
|
|
|
31,847
|
48,015
|
53,239
|
52,833
|
38,474
|
Source: Direct Mail, PIP's, Co-ops, Statements, Internet, Supermarket, Mall, Retail & Travel Take-Ones. |
