Avid Readers Mailing List

Reach thousands of individuals who expressed great interest in reading. These consumers have recently purchased books and signed up for book club subscriptions. Target your message effectively and efficiently with Vayan's Readers file.

SEGMENTS

COUNTS THROUGH 11/22/2010

8,632,938

TOTAL UNIVERSE / BASE RATE

$60.00/M

8,632,938

12 MONTH US DIRECT MAIL

$60.00/M

359,246

US EMAIL

+ $15.00/M

433,425

TELEMARKETING

$60.00/M

DESCRIPTION

VayanDirect’s avid readers are frequent readers of many different genres. These consumers are considered to be reading enthusiasts that enjoy leisure reading. This file is geared toward consumers who have expressed an interest in and have purchased books, literary club memberships, and recreational and business-related reading material and products. This group is also eager to hear the latest books on the market along with information about the author. VayanDirect’s Avid Readers have expressed interest in many different genres, including Art, Astrology, Best Selling Fiction, the Bible, Children’s, Computers, Cooking, Fashion, History, Interior Decorating, Medical, Military, Natural Healing, People and Entertainment, Romance, Science Fiction, Science, Sports, World News and Politics, and more.

ORDERING INSTRUCTIONS

To order this list, contact your List Broker and ask for NextMark List ID #196254 or click here to place your request.
Use NextMark List Order Entry Software or Bionic Media Planning Software
7,500 NAME MINIMUM ORDER $400.00 MINIMUM PAYMENT
50% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($5.00/M RUN CHARGE)
EXCHANGE IS NOT AVAILABLE
REUSE IS AVAILABLE AT $40.00/M
CANCELLATION FEE AT $100.00/F

MARKET:	CONSUMER
CHANNELS:
SOURCE:	LIFESTYLE QUESTIONNAIRE, COMPILED LISTS
PRIVACY:	OPT-IN
DMA?:	YES - MEMBER
STATUS:	STANDARD PROVIDER
GEO:	USA
GENDER:	60% FEMALE 40% MALE