|
COUNTS THROUGH 12/13/2010 |
|
|
5,428,781 |
TOTAL UNIVERSE / BASE RATE |
$65.00/M |
5,428,781 |
US DIRECT MAIL |
$65.00/M
|
493,142 |
US EMAIL |
+
$15.00/M
|
135,797 |
TELEMARKETING |
$65.00/M
|
|
VayanDirect’s Gardening buyers have responded to offers and have made purchases related to gardening. An active, healthy lifestyle combined with interests that often include cooking and a love of the outdoors, provides the basis for selecting and implementing a variety of product offerings that appeal most directly to gardeners. This group has purchased garden and nursery accessories. They are interested in beautifying their homes and creating that perfect “home sweet home” look. The majority of this file is between the ages of 30 - 55. Home ownership, gender, income and geography are also determining factors for developing this profile. With VayanDirect’s Gardening file you can select from many types of gardening, such as flowers, organic, and vegetable gardening, making an offer more selective and targeted to an audience. |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
LIFESTYLE QUESTIONNAIRE, COMPILED LISTS |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
50% FEMALE 50% MALE |
|
12 MONTH HOTLINE |
$10.00/M |
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$10.00/M |
AGE |
$5.00/M |
AGE OF CHILDREN |
$5.00/M |
CHILDS AGE RANGE SELECT |
$5.00/M |
DEMOGRAPHIC SELECT |
$5.00/M |
GENDER OF CHILD |
$5.00/M |
GENDER/SEX |
$5.00/M |
GEO SELECT |
$5.00/M |
HOME OWNER |
$5.00/M |
INCOME RANGE |
$5.00/M |
INQUIRE FOR MORE SELECTS. |
$5.00/M |
LIFESTYLE SELECT |
$5.00/M |
MONTHLY HOTLINE |
$10.00/M |
NUMBER OF CHILDREN |
$5.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
TEENAGERS (AGES 13-19) |
$5.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$2.00/M |
A/B SPLIT |
$50.00/F |
CD ROM |
$20.00/F |
DISKETTE |
|
EMAIL |
|
HOME ADDRESS |
|
NTH NAME |
|
RUN CHARGE |
$5.00/M |
RUSH FEE |
$50.00/F |
SHIPPING |
$50.00/F |
|