This file contains 100% bicycle riding consumers. The consumers here ride for fun, serious exercise, and more! They buy all the proper gear, equipment, bikes, shoes and apparel. These bicyclists join biking clubs and associations in order to ride for money, the camaraderie and to keep in shape.
Mountain bikers go off the traveled path and into the world of unknown. There are no paths or streets for these consumers to ride. They take precautions and wisely spend their money on helmets, proper bikes, safety pads and glasses. Mountain biking has risen with the increase of the X-games, along with many other extreme sports.
All the consumers in this file, both mountain and street bicyclists, are perfect consumers for any biking offer, club or association. They are also ideal for sporting magazines, general apparel, credit card offers, traveling deals, book offers and environmental donors. |