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The popularity of Blogs is a phenomenon that has emerged in recent years. Blogs cater to consumers who are seeking a voice and an audience for their point of view. Blogs (web logs) are available for virtually every interest including, recipes, home improvement, education, political commentaries, public personalities and business professionals. The Blog, Blog, Blog consumers have lots to say and use magazines, books, TV, radio and newspapers to learn more about the topics that interest them.
These internet savvy consumers are known broadband subscribers, internet users, Search and Local Search users, online bill payers and credit card users. The Blog, Blog, Blog consumers are ideal prospects for magazine, book clubs, newsletters, newspaper subscriptions, Cable TV, Satellite Radio and online newsletters. The age range is from 25-55, average income is $50,000 and 68% are homeowners. |
