|
COUNTS THROUGH 02/01/2026 |
|
|
| 7,800,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 375,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 1,125,000 |
LAST 3 MONTHS |
+
$10.00/M
|
| 2,250,000 |
LAST 6 MONTHS |
+
$5.00/M
|
| 45,000,000 |
LAST 12 MONTHS |
|
| 125,000 |
HISPANIC MONTHLY HOTLINE |
+
$20.00/M
|
| 375,000 |
LAST 3 MONTHS |
+
$10.00/M
|
| 750,000 |
LAST 6 MONTHS |
+
$5.00/M
|
| 1,500,000 |
LAST 12 MONTHS |
|
| 250,000 |
AFRICAN AMERICAN MONTLY HOTLINE |
+
$20.00/M
|
| 750,000 |
LAST 3 MONTHS |
+
$10.00/M
|
| 1,500,000 |
LAST 6 MONTHS |
+
$5.00/M
|
| 3,000,000 |
LAST 12 MONTHS |
|
|
|
|
The Dollar Store Buyers of today enjoy finding household items, from wrapping paper, office, home and party supplies all for the price of $1.00! A $50.00 shopping spree (the average amount spent) at the Dollar store buys a lot of stuff. Everyone loves a bargain, but no one loves a bargain more than these Dollar Store devotees.
A $50.00 shopping spree (the average amount spent) at the Dollar store buys a lot of stuff. Everyone loves a bargain, but no one loves a bargain more than these Dollar Store devotees.
- 30% male
- 70% female
- Average income is $35,000!
Minimum order is 5,000 names. Pre-pay for all first time customers. Sample mail piece required with order. Cancellations after mail date require payment in full. 20% discount for recognized brokers. Delivery in 7 business days. This is a one-time rental only. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
70% FEMALE 30% MALE |
| SPENDING: |
$35.00 AVERAGE ORDER |
|
|
| $10+ BUYERS |
$5.00/M |
| $20+ BUYERS |
$5.00/M |
| $25+ BUYERS |
$5.00/M |
| $50+ BUYERS |
$5.00/M |
| 12 MONTH HOTLINE |
|
| 18 MONTH HOTLINE |
|
| 3 MONTH HOTLINE |
$10.00/M |
| 6 MONTH HOTLINE |
$5.00/M |
| AGE |
$5.00/M |
| CHILDS AGE RANGE SELECT |
$5.00/M |
| COUNTY |
$5.00/M |
| DOLLAR SELECT |
$5.00/M |
| DWELLING TYPE |
$5.00/M |
| ETHNICITY |
$10.00/M |
| GENDER OF CHILD |
$5.00/M |
| GENDER/SEX |
$5.00/M |
| GEO SELECT |
$5.00/M |
| HOME OWNER |
$5.00/M |
| HOUSEHOLD INCOME SELECT |
|
| INCOME SELECT |
$5.00/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| MAIL ORDER BUYERS |
$5.00/M |
| MARITAL STATUS |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| NTH NAME |
|
| ONE NAME PER SITE |
$5.00/M |
| PHONE NUMBER |
$20.00/M |
| POSTAL CODE |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| TEENAGERS (AGES 13-19) |
$5.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| CARRIER ROUTE |
NO CHARGE |
| CD ROM |
$50.00/F |
| CHESHIRE LABELS |
NO CHARGE |
| DISKETTE |
$50.00/F |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
| KEYING |
$2.50/M |
| NTH NAME |
|
| P/S LABELS |
$10.00/M |
| RUN CHARGE |
$10.00/M |
| ZIP + 4 |
NO CHARGE |
|
