|
COUNTS THROUGH 04/28/2025 |
|
|
| 6,300,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 350,000 |
MONTHLY HOTLINE AVAILABLE |
+
$20.00/M
|
| 1,050,000 |
THREE MONTH HOTLINE |
+
$10.00/M
|
| 2,100,000 |
SIX MONTH HOTLINE |
+
$10.00/M
|
| 4,200,000 |
LAST 12 MONTHS |
|
|
|
|
Living room Tailgate parties is how these sports fanatics celebrate their favorite past time.
So what ever season it is, these avid spectators are wearing the jersey of their favorite team player and getting their vicarious thrills while chanting at the TV. These sports viewers are not only watching the games but they also subscribe to sports publications and read about their favorite teams in the local newspaper on an almost daily basis. The consumers here will spare no expense in purchasing from their favorite catalogs and sports paraphernalia direct mail offers. This makes them perfect candidates for various types of sports merchandise, as well as general merchandise offers.
SUGGESTED USAGE: Sports Products/ Apparel Sports Memorabilia Sporting Equipment Vacation Packages Magazine Subscriptions Credit Card Offers Home Electronics General Merchandise. |
|
| POPULARITY: |
 96 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
30% FEMALE 70% MALE |
|
|
| 12 MONTH HOTLINE |
$10.00/M |
| 3 MONTH HOTLINE |
$10.00/M |
| 6 MONTH HOTLINE |
$10.00/M |
| AGE |
$5.00/M |
| ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO SELECT |
$5.00/M |
| HOME OWNER |
$5.00/M |
| HOUSEHOLD INCOME SELECT |
$10.00/M |
| INCOME SELECT |
$5.00/M |
| LIFESTYLE SELECT |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| PHONE NUMBER |
$20.00/M |
| POSTAL CODE |
$5.00/M |
| PRESENCE OF CHILDREN |
$10.00/M |
| RECENCY |
$10.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| ZIP |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
