AMERICANA REVIEW - COUNTRY STYLE APPAREL Mailing List

Blue Jeans, T-shirts, Jumpers & Coveralls are ideal for daily heartland living. The consumers here enjoy the idea of comfortable apparel for affordable pricing.

SEGMENTS COUNTS THROUGH 04/28/2025
4,083,322 TOTAL UNIVERSE / BASE RATE $85.00/M
 2,490,828 LAST 12 MONTHS     + $10.00/M
 207,569 MONTHLY HOTLINE     + $15.00/M
DESCRIPTION

Rural America is known for originating unique yet simple fashion statements, with comfort in mind. Blue Jeans, T-shirts, Jumpers & Coveralls are ideal for daily heartland living. The consumers here enjoy the idea of comfortable apparel for affordable pricing. The Americana Review – Country Style Apparel buyers are not just residents of C&D counties. The demand to dress simply, best places to buy and what the next “hot” item is for Country Apparel has become its own industry. There are numerous publications, magazines, newsletters, catalogs, retail stores and websites dedicated to this specific fashion. The demographics show the consumers here have mostly middle to upper class incomes, their average age is 35 or older and they primarily reside in the heartland where this simple fashion originated, the C & D counties of America.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: MULTI SOURCED, DIRECT RESPONSE 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 73% FEMALE 27% MALE  
SELECTS
12 MONTH HOTLINE   $10.00/M
AGE   $5.00/M
ETHNICITY   $5.00/M
GENDER/SEX   $5.00/M
GEO SELECT   $5.00/M
HOME OWNER   $10.00/M
INCOME SELECT   $5.00/M
MARITAL STATUS   $5.00/M
MEDIA   
MONTHLY HOTLINE   $15.00/M
PHONE NUMBER   $20.00/M
PRESENCE OF CHILDREN   $5.00/M
ADDRESSING
KEY CODING  $2.50/M
CD ROM  $50.00/F
DISKETTE  $50.00/F
EMAIL  $50.00/F
FTP  $50.00/F
P/S LABELS  $20.00/M
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