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A collection of readers that are focused and
interested in the raising and well-being of
their children, especially babies. Readers
subscribe to: Pregnancy & Birth and Mother &
Baby.
Pregnancy & Birth is Australia's only
bimonthly pregnancy magazine. It understands
the viewpoint of pregnant women and reassures
women that they can meet the demands of
pregnancy, birth and beyond. Women who read
the magazine know that the information they
receive is completely accurate and up to
date. The magazine employs a panel of experts
including an obstetrician who is also the head
of reproductive medicine at Sydney University,
a pediatrician who consults to several Sydney
hospitals, a number of midwives and a
parentcraft nurse.
Mother & Baby has a simple philosophy; inform,
involve and reassure. It helps readers face
the challenges of motherhood. It's packed
with real life stories that never scare but
instead they inspire and encourage.
The reader is either (no surprises) pregnant
or new mothers. These women have one thing in
common: They want information, but most of
all, they want reassurance. And they want to
be involved in a wider community of mothers.
This is where Mother & Baby comes in.
Additional Selection:
Selects- Please inquire
The typical reader starts to read Pregnancy &
Birth during the first trimester of her first
pregnancy. Although the average age for an
Australian woman giving birth to her first
child is 30, a wide range of people find
themselves in this target market. What they
have in common is a sense of excitement and
bewilderment.
Selects: State, Postcode, Gender,
Personalized Records
100% Home address
All processing must be conducted by a bureau.
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