Data Axle The Donate 365 Database Mailing List

The Donate 365 Database identifies individuals with a known history of donating to charitable causes. The Donate 365 Database is scored using 100% Data Axle data with proprietary predictive response values. Rankings from 1-9 are based on known transactions taking into account recency of purchase, frequency of purchase activity, and dollars spent (RFM) within each market. We recommend 7-9 (highly likely to respond). The higher the RFM score indicates frequent and recent donations...age, income, child age are also selectable.

SEGMENTS COUNTS THROUGH 02/28/2025
31,913,000 TOTAL UNIVERSE / BASE RATE $75.00/M
 31,913,000 TOTAL DONORS     $75.00/M
 15,109,969 DONORS TO CHARITABLE CAUSES     + $10.00/M
 7,084,000 DONORS TO HEALTH CAUSES     + $10.00/M
 1,719,500 DONORS TO RELIGIOUS CAUSES     + $10.00/M
 1,171,000 POLITICALLY LIBERAL DONORS     + $10.00/M
 2,027,900 POLITICALLY CONSERVATIVE DONORS     + $10.00/M
 18,751,000 NPR/PBS DONORS     + $10.00/M
 15,322,685 WILDLIFE/ENVIRONMENTAL DONORS     + $10.00/M
 5,324,959 CHARITABLE CAUSES DONORS WITH CHILDREN     + $10.00/M
 20,789,294 CATHOLIC DONORS     + $10.00/M
  DEPLOYMENT     + $20.00/M
  NET WORTH/INCOME     + $10.00/M
  NONPROFIT RATE     $65.00/M
DESCRIPTION

The Donate 365 Database Identifies individuals with a known history of donating to charitable causes.

 

The Donate 365 Database is scored using 100% Data Axle data with proprietary predictive response values. Rankings from 1-9 are based on known transactions taking into account recency of purchase, frequency of purchase activity, and dollars spent (RFM) within each market. We recommend 7-9 (highly likely to respond). The higher RFM scores indicate frequent and recent donations...age, income, child age are also selectable.

 

Additional Selects:

Age • Income • POC • Phone Numbers • Email Addresses •Home Value • Mortgage • Home Equity • Purchase Power • Wealth Finder • Occupation • Exact Age/Adults + Children • Radius Mapping

 

Additional Masterfiles:

New Home Owners • Spanish Speaking • Travel Enthusiasts • Book + Magazine Readers • Craft Enthusiasts • Pet Enthusiasts • Gift Givers • Gardening Enthusiasts • Pet Enthusiasts • Healthy Lifestyles • High Tech & Entertainment Enthusiasts • Savvy Seniors § Outdoor Enthusiasts • Politically Active Consumers • Religious + Ethnic Masterfile • Travelers • Frequent Vacationers to name a few.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, SEE DESCRIPTION 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 44% FEMALE 56% MALE  
SELECTS
AGE   $8.00/M
CREDIT CARD   $10.00/M
DATE OF BIRTH   $10.00/M
DONORS BY CAUSE   $10.00/M
ETHNIC/ETHNICITY   $10.00/M
GENDER/SEX   $5.00/M
HOME OWNER   $10.00/M
HOME VALUE   $10.00/M
HOUSEHOLD INCOME   $10.00/M
KEY CODE   $3.00/M
LENGTH OF RESIDENCE   $5.00/M
LIFESTYLE   $10.00/M
MAIL ORDER BUYERS   $10.00/M
MARITAL STATUS   $5.00/M
PRESENCE OF CHILDREN   $10.00/M
R-VALUE SCORES   $10.00/M
RUNNING CHARGE   $10.00/M
SCF   $5.00/M
STATE   $5.00/M
TELEMARKETING CHARGE   $20.00/M
ZIP   $6.00/M
ADDRESSING
KEY CODING  $3.00/M
DELIVERY FEE  $110.00/F
TRANSMISSION  $40.00/M
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LEUKEMIA & LYMPHOMA SOCIETY, THE
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