Data Axle Dressed Up Apparel Buyers Mailing List

Dressed Up Apparel Buyers identifies mail order buyers and internet buyers of women’s and men’s apparel and accessories. Our apparel buyers are scored with proprietary predictive response values ranking from 1-9 based on known transactions, taking into account recency of purchase, frequency of purchase activity, and dollars spent (RFM) within each market. The higher RFM scores indicate multiple and frequent purchases.

SEGMENTS COUNTS THROUGH 02/28/2025
225,805,724 TOTAL UNIVERSE / BASE RATE $70.00/M
 108,613,643 HIGH END APPAREL BUYERS (TARGETREADY MODEL 7-9)     + $10.00/M
 51,030,542 FEMALE SHOPAHOLICS (TARGETREADY MODEL 7-9)     + $10.00/M
 4,859,160 WOMEN'S ACCESSORIES BUYERS RFM SCORE 7-9     + $5.00/M
 16,073,526 WOMEN'S APPAREL MOB RFM 7-9     + $10.00/M
 4,780,805 HIGH FASHION WOMEN'S APPAREL MOB RFM 7-9     + $10.00/M
 216,264 MEN'S APPAREL MOB RFM 7-9     + $10.00/M
 11,592,949 BEAUTY + COSMETIC MOB RFM 7-9     + $10.00/M
 28,638,835 APPAREL MOB RFM 7-9 AT EMAIL ADDRESSES     $75.00/M
  FUNDRAISERS (ALL INCLUSIVE)     $60.00/M
  PHONE NUMBERS + STATISTICAL MODELING AVAILABLE    
DESCRIPTION

Dresssed Up Apparel Buyers identifies mail order buyers and internet buyers of women’s and men’s apparel and accessories. Our Apparel buyers are scored with proprietary predictive response values ranking from 1-9 based on known transaction,s taking into account recency of purchase, frequency of purchase activity, and dollars spent (RFM) within each market. The higher RFM scores indicate multiple and frequent purchases. 

 

All apparel buyers are sourced 100% from Data Axle's own premier consumer database and enriched with multiple proprietary sources, combining direct response and purchase data to bring the most comprehensive database on the market today.

 

Additional Selects:

Age • Income • POC • Home Value • Mortgage • Home Equity • Purchase Power • Wealth Finder • Occupation • Exact Age/Adults + Children • Radius Mapping • Email Addresses Available • Phone Numbers • Multi-Channel Marketing (inquire for cost effective pricing)

 

Additional Masterfiles:

New Home Owners § Spanish Speaking § Travel Enthusiasts § Home Decor + Do-it-Yourself  §  Craft Enthusiasts § Email Masterfile § Pet Enthusiasts § Gift Givers § Gardening Enthusiasts § High Tech Enthusiasts § Pet Enthusiasts §  Healthy Lifestyles §  Savvy Seniors § Outdoor Enthusiasts § Politically Active Consumers § Religious + Ethnic Masterfile § Travelers § Frequent Vacationers to name a few. 

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #173219 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 10,000 NAME MINIMUM ORDER $350.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 3,000 AT $50.00/M
  • CANCELLATION FEE AT $150.00/F
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, SEE BELOW FOR DESCRIPTION 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 44% FEMALE 56% MALE  
SELECTS
AGE   $8.00/M
CREDIT CARD   $10.00/M
DATE OF BIRTH   $10.00/M
ETHNIC/ETHNICITY   $10.00/M
GENDER/SEX   $5.00/M
HOME OWNER   $10.00/M
HOME VALUE   $10.00/M
HOUSEHOLD INCOME   $10.00/M
KEY CODE   $3.00/M
LENGTH OF RESIDENCE   $10.00/M
LIFESTYLE   $10.00/M
MAIL ORDER BUYERS   $10.00/M
MARITAL STATUS   $5.00/M
PRESENCE OF CHILDREN   $10.00/M
R-VALUE SCORES   $10.00/M
RUNNING CHARGE   $10.00/M
SCF   $5.00/M
STATE   $5.00/M
TELEMARKETING CHARGE   $20.00/M
ZIP   $6.00/M
ADDRESSING
KEY CODING  $3.00/M
DELIVERY FEE  $110.00/F
TRANSMISSION  $40.00/M
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